QA Engineer Marketing Enablement & Technology

Overview

Instacart invites the world to share love through food. The company is transforming the grocery industry by delivering essential services to millions, while offering flexible work opportunities. Join a team where no two days are the same and help push our shopping cart forward.

About the Role

As a QA Engineer Marketing Enablement & Technology, you will raise the quality bar for customer and shopper lifecycle marketing campaigns. This role blends hands-on QA testing with process design and tool expertise to ensure accurate, timely, and customer-centric outputs.

• Execute end-to-end QA on CRM campaigns (email, push, SMS, in-app).
• Establish and standardize QA protocols and checklists.
• Leverage CRM tools like Braze and Salesforce Marketing Cloud.
• Collaborate cross-functionally with CRM Ops, Lifecycle Marketing, Engineering and Creative teams.
• Utilize light scripting, regression testing and automation to improve processes.

About The Team

The Marketing Enablement & Technology (MET) team operates at the intersection of Marketing, Product, and Engineering, ensuring a reliable marketing stack while shaping scalable long-term roadmaps.

Key Skills/Competency

• QA Testing
• CRM Systems
• Email Campaigns
• Process Design
• HTML/CSS
• Scripting
• Cross-functional Collaboration
• Automation
• Regression Testing
• Customer Focus