1 month ago
Brand Manager
Independent Food Company
On Site
Full Time
AED 180,000
Riyadh, Riyadh, Saudi Arabia
Job Overview
Job TitleBrand Manager
Job TypeFull Time
Offered SalaryAED 180,000
LocationRiyadh, Riyadh, Saudi Arabia
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Job Description
Brand Manager
Driven by a passion for creating unique home-grown food concepts, The Independent Food Company is a UAE-based hospitality group behind the region's most beloved brands - SALT, Parker's, Somewhere, Public, Kumo, and Shalwa. Each concept is a testament to our commitment to innovative experiences.
Job Purpose
Lead and develop the brand strategy for food products to enhance brand awareness, increase market share, and achieve sales targets.
Key Responsibilities
- Develop and implement brand strategies in line with company objectives.
- Monitor and analyze market trends and consumer behavior in the food sector.
- Manage marketing and advertising campaigns in collaboration with marketing and sales teams.
- Support new product development and provide recommendations based on market research.
- Track brand performance in terms of sales and market share.
- Manage marketing budgets and ensure optimal use of resources.
- Collaborate with production and quality teams to ensure products meet customer expectations.
- Build strong relationships with agents, partners, and suppliers to ensure effective product promotion.
Required Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum 3–5 years of brand management experience, preferably in the food sector.
- Strong strategic planning and marketing analysis skills.
- Excellent leadership and organizational abilities, capable of managing cross-functional teams.
- Knowledge of market trends and consumer needs in the food industry.
- Ability to work under pressure and achieve objectives in a dynamic environment.
Personal Skills
- Creative thinking and innovation skills.
- Excellent communication and presentation abilities.
- Analytical skills and data-driven decision-making.
- Passion for the food sector and deep understanding of consumer trends.
Key skills/competency
- Brand Management
- Marketing Strategy
- Food Sector
- Market Analysis
- Consumer Behavior
- Product Development
- Campaign Management
- Budget Management
- Cross-functional Teams
- UAE Market
How to Get Hired at Independent Food Company
- Tailor your resume: Highlight brand management experience, especially in the food sector, and showcase strategic planning skills.
- Quantify achievements: Use numbers to demonstrate your impact on brand awareness, market share, and sales targets.
- Showcase innovation: Emphasize your creative thinking, passion for food, and understanding of consumer trends in your application.
- Prepare for interviews: Be ready to discuss your experience managing marketing campaigns, budgets, and cross-functional teams.
- Demonstrate cultural fit: Research The Independent Food Company's brands and values to articulate your enthusiasm for their innovative concepts.
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