Brand Specialist
@ IG Group

Greater London, England, United Kingdom
£70,000
On Site
Full Time
Posted 4 days ago

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XXXXXXXXXX XXXXXXXXXXXXX XXXXXX******* @ig.com
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Job Details

About IG Group

IG Group is a global, FTSE 250-listed company operating in 18 countries. Our fintech brands provide online trading and investing platforms.

About IG Prime

IG Prime is a leading institutional trading platform, providing prime brokerage services to professional traders, hedge funds, and institutional clients worldwide. Combining cutting-edge technology with deep market expertise, IG Prime delivers exceptional trading solutions.

The Role

We are looking for a creative yet results-focused Brand Specialist to elevate IG Prime's brand presence and reputation in the institutional trading space. This role combines strategic brand thinking with hands-on execution, perfect for someone who can balance creativity with measurable business impact.

Key Responsibilities

  • Develop and execute brand campaigns to enhance market position.
  • Manage event sponsorships, partnerships, and private events.
  • Lead market research and measure brand campaign effectiveness.
  • Oversee organic social media communications and thought leadership content.
  • Collaborate with creative agencies and internal teams.
  • Monitor brand perception and competitive landscape.
  • Ensure brand consistency across all touchpoints with support from sales and product teams.
  • Maintain relationships with external partners and event organisers.

What We're Looking For

  • 2-3 years of brand marketing experience, preferably in B2B or financial services.
  • Strong creative thinking and analytical skills.
  • Experience managing organic social media for professional audiences.
  • Proven event marketing or sponsorship management skills.
  • Market research experience including survey design and data analysis.
  • Excellent written and verbal communication skills.
  • Ability to work collaboratively with creative agencies and across teams.
  • Strong project management skills to handle multiple campaigns.
  • Attention to detail and a creative mindset.

What We Offer

  • Competitive salary and performance-based bonus.
  • Comprehensive benefits package including health insurance and pension.
  • Professional development opportunities within a global financial services leader.
  • Modern office environment in the heart of London's financial district.
  • Opportunity to shape and build the IG Prime brand in an exciting, growing market.
  • Access to industry events and networking opportunities.

Location & Department

Location: Cannon Street, LondonDepartment: IG Prime MarketingReports to: Head of IG Prime Marketing

Key skills/competency

  • brand marketing
  • campaign management
  • event marketing
  • social media
  • market research
  • creative strategy
  • analytical skills
  • communication
  • project management
  • stakeholder management

How to Get Hired at IG Group

🎯 Tips for Getting Hired

  • Tailor your resume: Highlight brand marketing achievements.
  • Showcase event experience: Detail marketing and sponsorship roles.
  • Highlight social media skills: Provide proof of organic growth.
  • Research IG Group: Understand their market and fintech focus.

📝 Interview Preparation Advice

Technical Preparation

Review social media marketing tools.
Study event sponsorship case studies.
Analyze brand campaign metrics.
Practice data-driven market research methods.

Behavioral Questions

Describe handling multiple brand campaigns.
Explain conflict resolution in teamwork.
Discuss creative problem-solving approaches.
Share experience managing partnerships.

Frequently Asked Questions