4 days ago

Creative & Brand Executive

Ibaby

On Site
Full Time
₹600,000
Gurugram, Haryana, India

Job Overview

Job TitleCreative & Brand Executive
Job TypeFull Time
CategoryCommerce
Experience5 Years
DegreeMaster
Offered Salary₹600,000
LocationGurugram, Haryana, India

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Job Description

About ibaby

We are looking for a Creative & Brand Executive who will help shape and elevate our brand communication across digital platforms.

Working closely with the Digital Marketing Manager, you will be responsible for executing campaigns, overseeing creative output, managing content shoots, and ensuring consistent brand storytelling across all touchpoints.

This role combines copywriting, visual direction, and creative execution. It is ideal for someone who understands premium aesthetics, digital content formats, and structured campaign thinking.

Key Responsibilities for the Creative & Brand Executive

  • Develop content ideas and campaign themes aligned with marketing objectives
  • Write copy for social media, ads, website, and marketing campaigns
  • Create creative briefs and mood boards for designers and production teams
  • Oversee photoshoots and video shoots (shot lists, styling inputs, output selection)
  • Ensure brand consistency across all creatives before publishing
  • Coordinate with designers, performance marketers, and CRM teams
  • Maintain and execute the content calendar across platforms
  • Continuously improve visual and storytelling standards

What We’re Looking For

  • 2–5 years of experience in creative, brand, or content roles
  • Strong aesthetic sense and understanding of digital-first content
  • Ability to think in campaigns, not just posts
  • Excellent writing and communication skills
  • Experience coordinating shoots is preferred
  • Ability to manage multiple deliverables under timelines
  • Detail-oriented with high quality standards

Success in This Role Means

  • Consistent, high-quality brand output
  • Well-executed campaigns aligned with performance goals
  • Strong visual coherence across platforms
  • Clear coordination within the marketing team

Key skills/competency

  • Brand Communication
  • Content Creation
  • Campaign Management
  • Copywriting
  • Visual Direction
  • Social Media Marketing
  • Brand Consistency
  • Content Calendar Management
  • Shoot Coordination
  • Digital Storytelling

Tags:

Creative Executive
Brand Communication
Content Creation
Campaign Management
Copywriting
Visual Direction
Social Media Marketing
Brand Consistency
Content Calendar
Shoot Coordination
Digital Storytelling
Digital Marketing Platforms
Content Management Systems
Adobe Creative Suite
Project Management Software
Social Media Management
Analytics Tools
CRM Software
Email Marketing Platforms
Photography Tools
Videography Tools

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How to Get Hired at Ibaby

  • Research ibaby's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
  • Tailor your resume: Customize your resume to highlight creative execution, brand strategy, and digital content experience relevant to ibaby.
  • Showcase your portfolio: Prepare a strong portfolio demonstrating your copywriting, visual direction, and campaign work for the Creative & Brand Executive role.
  • Practice interview questions: Be ready to discuss your experience in managing brand consistency, content shoots, and cross-functional team coordination at ibaby.

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