Media Campaign Associate @ HP
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Job Details
About HP
Innovation is in HP’s DNA. From a humble start in a Palo Alto garage in 1939 to becoming one of the world’s leading technology companies, HP continues to inspire innovators and entrepreneurs globally. With a diverse portfolio in printing, personal computing, software and services, HP serves over 1 billion customers in 170+ countries.
The Program
Join HP as a new graduate and gain hands-on experience while learning from industry experts. The program offers a unique opportunity to work with advanced tools and tackle complex, impactful challenges.
The Role: Media Campaign Associate
The Media Campaign Associate supports the planning, execution, and optimization of digital advertising campaigns across platforms such as Google Ads, Meta, LinkedIn, Amazon DSP, The Trade Desk, and DV360. You will assist with campaign setup, audience targeting, creative trafficking, performance monitoring, and reporting while ensuring campaigns align with business objectives and brand guidelines.
Responsibilities
- Assist in executing paid media campaigns across multiple platforms.
- Support keyword research, audience segmentation, and competitive analysis.
- Monitor campaign budgets, pacing, and performance for efficiency.
- Conduct daily campaign checks and recommend adjustments.
- Prepare performance reports highlighting key results and insights.
- Coordinate creative trafficking and ensure timely asset delivery.
- Partner with analytics teams for tracking setup and troubleshooting.
- Collaborate with external vendors and agencies under guidance.
- Stay informed on trends, platform updates, and best practices.
- Ensure compliance with advertising policies and data privacy regulations.
Education and Experience
A bachelor’s degree is required with 0-1 years of digital marketing or paid media experience. Applicants must be eligible to work in the United States without needing future sponsorship.
Key Skills/Competency
- Digital Advertising
- Paid Media
- Campaign Management
- Audience Targeting
- Performance Monitoring
- Reporting
- Keyword Research
- Data Analysis
- Creative Trafficking
- Budget Management
Compensation & Benefits
The base pay range is $58,000 to $72,500 annually with additional opportunities for bonuses and equity. HP offers comprehensive benefits including health, dental, vision, disability, life insurance, and generous time off policies.
Diversity & Inclusion
HP encourages candidates from historically underrepresented groups in technology to apply.
How to Get Hired at HP
🎯 Tips for Getting Hired
- Customize your resume: Highlight digital marketing and campaign management skills.
- Research HP: Understand their technology innovations and culture.
- Tailor your application: Match qualifications with job description details.
- Prepare for interviews: Focus on digital advertising strategies and analytics.