Regional Sales Manager bproauto parts - US West
Helm · United States
- Hybrid
- Full-time
- $100,000 / year
- United States
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Job highlights
- Lead regional sales for bproauto parts in US West.
- Manage and mentor a sales team.
- Drive sales growth and customer loyalty.
- Build relationships with dealerships and wholesalers.
- Requires 90% travel within the region.
About the role
Regional Sales Manager - bproauto parts - US West
Helm is seeking a dynamic and results-driven Regional Sales Manager to lead and support the growth, penetration, and loyalty of bproauto parts within dealerships and wholesale accounts across the US West region. This role is pivotal in driving sales performance, developing a high-performing team, and expanding our brand presence in the aftermarket automotive space.
Key Responsibilities:
- Support the Head of bproauto Sales & Field Operations with field initiatives and performance tracking.
- Lead and mentor a team of Territory Sales Representatives (TSRs) to exceed performance goals and build dealer loyalty.
- Assist in recruiting, hiring, training, and developing the bproauto field team.
- Drive process improvements and training to maximize operational efficiency.
- Manage CRM/Salesforce activities for TSRs in your region.
- Increase sales and utilization of bproauto parts to meet revenue targets.
- Represent and grow the bproauto brand with new and existing wholesale customers.
- Conduct sales visits independently or with dealership/distributor representatives.
- Generate new wholesale accounts through networking, cold calling, and market research.
- Build strong relationships with dealerships and wholesale customers to ensure satisfaction and loyalty.
- Consult with dealership management to increase bproauto parts usage on customer and internal vehicles.
- Train dealership staff on bproauto products and benefits.
- Collaborate with dealer parts managers to maintain optimal inventory levels.
- Log all customer interactions and activities in Salesforce or equivalent CRM.
- Provide feedback to corporate on product, pricing, and incentive opportunities.
Requirements
Preferred Background & Experience:
- College degree preferred but not required.
- Minimum of 5 years of relevant experience in aftermarket or dealership account management.
- Experience in brand/product representation and training.
- Proven ability to build relationships with independent repair facilities.
- Background in sales or commercial roles within the aftermarket industry.
Required Competencies:
- Proficient in Microsoft Office, email, and web-based tools.
- Strong organizational skills and attention to detail.
- Effective project management and communication skills.
- High sense of urgency and outstanding customer service orientation.
This role requires 90% daily travel within the region, including air travel as needed.
Key Skills/Competency
- Sales Management
- Automotive Aftermarket
- Dealership Sales
- Wholesale Accounts
- CRM Salesforce
- Team Leadership
- Business Development
- Customer Relationship Management
- Brand Representation
- Account Management
Skills & topics
- Sales Manager
- Regional Sales
- Automotive Parts
- Aftermarket Sales
- Dealership Sales
- Wholesale
- CRM
- Salesforce
- Team Leadership
- Account Management
- US West
How to get hired
- Tailor your resume: Highlight your 5+ years of aftermarket sales experience and CRM proficiency.
- Showcase leadership: Emphasize team management and training experience in your application.
- Demonstrate regional expertise: Mention your familiarity with the US West market.
- Prepare for travel: Be ready to discuss your ability to meet 90% travel requirements.
- Research Helm: Understand their products and company values to align your interview responses.
Technical preparation
Master Salesforce and other CRM tools.,Practice product knowledge presentations.,Develop pipeline management strategies.,Understand automotive aftermarket trends.
Behavioral questions
Describe a time you led a sales team.,How do you build strong customer relationships?,How do you handle high-pressure sales targets?,Explain your approach to customer training.
Frequently asked questions
- What is the primary focus of the Regional Sales Manager role at Helm for bproauto parts?
- The primary focus of the Regional Sales Manager role at Helm is to drive sales growth, penetration, and customer loyalty for bproauto parts across dealerships and wholesale accounts in the US West region. This includes leading a sales team and expanding brand presence.
- What is the expected travel percentage for this Regional Sales Manager position?
- This Regional Sales Manager role requires significant travel, with approximately 90% of your time spent traveling daily within the US West region, including air travel as needed.
- Does Helm require a college degree for the Regional Sales Manager position?
- While a college degree is preferred for the Regional Sales Manager position at Helm, it is not strictly required. Relevant experience in aftermarket or dealership account management is highly valued.
- What type of experience is most relevant for the Regional Sales Manager job at Helm?
- Helm is looking for at least 5 years of relevant experience in aftermarket or dealership account management. Experience in brand/product representation, training, and building relationships with independent repair facilities is also highly relevant.
- How important is CRM proficiency for the Regional Sales Manager role?
- CRM proficiency, particularly with Salesforce, is crucial for the Regional Sales Manager role. You will be responsible for managing CRM activities for your team and logging all customer interactions.
- What are the key responsibilities of a Regional Sales Manager at Helm regarding their team?
- As a Regional Sales Manager at Helm, your responsibilities include leading, mentoring, recruiting, hiring, training, and developing the Territory Sales Representatives (TSRs) in your region to help them exceed performance goals.
- How can I best prepare my resume for the Regional Sales Manager application at Helm?
- To best prepare your resume for the Regional Sales Manager application at Helm, ensure you highlight your 5+ years of experience in aftermarket sales, any team leadership or training experience, your proficiency with CRM systems like Salesforce, and your knowledge of the US West market.
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