CDI - CHARGE MÉDIA SPONSORING TV (F/H/X)
Havas Play 🇫🇷 · Île-de-France, France
- On site
- Full-time
- €45,000 / year
- Île-de-France, France
Job highlights
- Manage TV and radio sponsoring strategies.
- Negotiate deals and optimize campaigns.
- Analyze audience data and market trends.
- Collaborate with clients and media partners.
- Requires 1-2 years of media experience.
About the role
About Havas Play
« We make brands unmissable in people's lives. »
At Havas Play, we build brands by placing them at the heart of communities, passions, and conversations, through creative partnerships, content, and experiences.
We rely on a proprietary approach – 5 to Play – to identify, understand, and decipher how each of us spends these 5 daily hours of chosen time.
🔥 As both a creative and media agency, we support our clients in developing their communication strategy through social media, influence, brand content, media partnerships, gaming and esports, press relations, brand experience, and event management.
🏆 Our creativity is recognized in France and internationally, with over 150 international awards including Cannes Lions, Eurobest, and Clio. We have become the 1st French agency in the WARC Media ranking every year since 2022.
🌎 We are now an international network present in 22 countries! Erasmus likes this.
We work with ambitious clients, including: ACER, ALL (Accor group), Allianz, Basic Fit, BKT, Boiron, Canal+, Crédit Agricole, EDF, GMF, Hyundai - KIA, Louis Vuitton, KFC, the SPA, Leroy-Merlin, LVMH, Orange, PUMA, UEFA…
Site: https://www.havasplay.com/
Instagram: @Havasplay_FR
X: @HavasPlay_FR
TikTok: @Havasplay_FR
The Team
Within the Content & Media Partnerships team, the Expertise team designs and manages TV (OFF&ON), Radio, and long-form sponsoring media strategies for the agency's clients.
The Role and Missions We Offer You
Reporting to the Head of Sponsoring TV & Radio, you will support the Consulting teams on their client portfolios as an expert in TV & Radio sponsoring strategies. From brief analysis to recommendation, negotiation, and performance monitoring of deployed campaigns, you will be involved in the entire value chain with a strong strategic, operational, and business focus.
Your missions within the Expertise team:
Media Strategy & Recommendations
- Participate in defining multi-channel strategies in response to client challenges.
- Build well-argued and impactful strategic recommendations.
- Identify and activate the most relevant media partners.
- Propose innovative campaigns, informed by active monitoring and a deep understanding of audiences and new media consumption habits (ON&OFF).
TV/Radio Sponsoring: From Negotiation to Reporting
- Lead negotiations for selected campaigns with media owners.
- Ensure the consistency of deals with our benchmarks and account history.
- Deploy, monitor, and optimize TV & Radio sponsoring recommendations.
- Produce clear, analytical, and performance-oriented reports.
- Build and manage digital media plans in conjunction with sponsoring campaigns.
- Ensure the launch, monitoring, and optimization of campaigns.
Media Partner Relations & Market Watch
- Act as the primary contact for media partner OPS teams (TV, SVOD Platforms, Radio).
- Continuously source market opportunities and innovations.
- Convey these opportunities and update the agency's consulting and advisory teams with market news.
You, Your Strengths to Make a Difference
- 1-2 years of experience in an agency/client-side as a TV and/or digital media expert, or in a media owner role as a sponsoring media marketing project manager.
- You have the soul of a negotiator, you can bring your ideas, you like to convince, and you know how to build real relationships with your partners: win-win is our motto.
- You have a real capacity for analysis and synthesis to understand media audiences.
- You possess curiosity and open-mindedness towards new market trends, media strategies, innovations, and the latest formats.
- You can manage multiple projects simultaneously, you are responsive and know how to prioritize.
- You have perfect mastery of office tools (Word, Excel, PowerPoint) and media analysis software (Restit, Cresus, Mxplorer, MxCompetitors..).
- A rigorous, organized, methodical mindset with attention to detail.
- You are creative in your media approach with a solution-oriented mindset to always be proactive.
- And English? Easy! You can use it fluently!
- You are curious about AI solutions and know how to use them effectively to increase productivity.
👉 CDI
📆 ASAP
📍 Puteaux, Havas Village
How to Join Us?
- An initial phone call with Juliette, HR Business Partner, to get to know you better and introduce you to Havas Play.
- A first interview at our offices with Clémence, Head of Sponsoring TV & Radio & Mathieu, Group Manager TV & Radio Sponsoring, to deepen our discussions and present our roles.
Us, Our Advantages to Make You Want to Join Us
- Remote work possible up to 2 days per week.
- 75% of transport pass reimbursed or €600 sustainable mobility forfait.
- A company restaurant and a Starbucks with agency subsidy.
- Access to the
Skills & topics
- Media Sponsoring
- TV Sponsoring
- Radio Sponsoring
- Media Partnerships
- Media Strategy
- Negotiation
- Campaign Management
- Audience Analysis
- Content Strategy
- Digital Media
How to get hired
- Tailor your resume: Highlight your 1-2 years of media, TV, radio, or digital sponsorship experience. Showcase negotiation skills and client relationship management.
- Craft a compelling cover letter: Express your understanding of Havas Play's '5 to Play' approach and your passion for media strategy. Mention specific award-winning campaigns if possible.
- Prepare for interviews: Be ready to discuss your analytical skills, market trend knowledge, and experience with media analysis tools. Demonstrate your proactive and solution-oriented mindset.
- Showcase digital and AI fluency: Emphasize your ability to manage digital media plans and your curiosity about leveraging AI for productivity gains.
Technical preparation
Behavioral questions
Frequently asked questions
- What are the key responsibilities for a Media Sponsoring Manager at Havas Play?
- As a Media Sponsoring Manager at Havas Play, you'll be responsible for defining and implementing TV and Radio sponsoring strategies, negotiating with media owners, monitoring campaign performance, and providing analytical reports. You'll also stay updated on market trends and new opportunities.
- What kind of experience is required for this role at Havas Play?
- Havas Play is looking for candidates with 1-2 years of experience, either in an agency or client-side as a media expert (TV/digital), or in a media owner role as a sponsoring media marketing project manager. Experience with media analysis tools is also crucial.
- What is Havas Play's unique approach to media strategy?
- Havas Play utilizes a proprietary approach called '5 to Play,' which focuses on understanding how people spend their 5 daily hours of chosen time. This allows them to build brands by placing them at the heart of communities, passions, and conversations through creative partnerships and experiences.
- What are the benefits of working at Havas Play?
- Havas Play offers several benefits, including the possibility of remote work up to 2 days a week, partial reimbursement for transport passes or a sustainable mobility allowance, an on-site restaurant and Starbucks, subsidized gym access, and benefits through their CSE (works council) for activities like cinema, concerts, and sports.
- How does Havas Play foster diversity and inclusion?
- Havas Play is committed to diversity and inclusion, studying all applications regardless of gender, ethnicity, religion, sexual orientation, social status, disability, or age. They actively consider applications from individuals with disabilities when skills are equal.
- What software tools are important for this Media Sponsoring Manager role?
- Proficiency in office tools (Word, Excel, PowerPoint) is essential. Additionally, experience with media analysis software such as Restit, Cresus, Mxplorer, and MxCompetitors is required for this role.
- Is this a full-time position at Havas Play?
- Yes, the job posting explicitly states 'CDI,' which stands for 'Contrat à Durée Indéterminée' in French, meaning it is a permanent, full-time position.
- What is the primary focus of the Content & Media Partnerships team at Havas Play?