EMEA Marketing Intern Brand & Campaigns

EMEA Marketing Intern Brand & Campaigns at Hasbro

Hasbro SA, based in Delemont Switzerland, manufactures and sells Hasbro toy and games products around the world. Hasbro European Trading BV ('HET') is Hasbro SA’s distributor in Europe, which sells to Hasbro SA’s customers in all major European countries. Hasbro International Trading BV ('HIT') is Hasbro SA's distributor for Direct/FOB sales in Europe. Hasbro UK Ltd ('the Company') provides sales, marketing and other services to HET and HIT in the United Kingdom and Ireland.

At Hasbro, our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. We’re looking for adventurous and curious people who want to explore, experiment, and innovate to come up with the best ideas. Our culture has inspired our diverse team of highly skilled, highly creative, and highly committed individuals for 100 years and we believe the best is yet to come.

This role sits within our EMEA Consumer Marketing team, responsible for delivering direct to consumer campaigns to delight our fans and drive market share. We work across EMEA with a focus on our lead markets UKI, Germany, France, Spain and Italy. Our brands span across multiple categories, Action Figures, Games, Fashion, Preschool and Outdoor play. We are recruiting to support our day-to-day marketing activity across the region based on priority projects we need to deliver during the summer period, a great opportunity to gain experience of regional marketing in a global marketing led organization.

The Internship Experience

Hasbro’s Summer Internship Program offers a behind-the-scenes look at how a global play and entertainment company operates- paired with the opportunity to make a real impact. Interns are fully embedded on their teams and trusted to own meaningful business projects aligned to team priorities. Throughout the summer, you’ll contribute to work that matters while also being part of a broader global intern cohort, gaining exposure to professional development sessions, networking opportunities, and leadership engagement designed to support your growth and learning.

What You Will Do As a EMEA Marketing Intern

• Market and consumer research including competitor sets
• Campaign support TV/Digital and Influencers
• Entertainment broadcaster campaigns support
• Adapting presentations
• Data handling
• Brand news, internal PR across the business
• Support for preview room development and presentations

What You Will Bring (Required qualifications/skills/competencies)

• Working for a degree in Business, Marketing, Communications, PR or Media
• Comfort working with Excel/PowerPoint/AI
• Strong attention to detail
• Ability to follow process and meet deadlines
• Curious and confident in asking questions to learn and clarify priorities
• Enthusiastic approach

Nice to Have

• Experience in dashboard analytics and reporting
• Interest in consumer products and kids/kidult entertainment

Program Details

• Interview Timeline: February – April
• Summer Internship Program Dates: Early June (target June 8) - Late August (target August 21)
• Commitment: Full-time (40 hours/week)
• Compensation: Rates vary based on year in school, degree program, and office location (likely 15- 25GBP/Hour)
• Location: This opportunity will take place in our Stockley Park office in London.

Internship Perks

In addition to competitive pay and meaningful work, Hasbro interns enjoy a range of perks designed to support well-being, connection, and growth:

• Employee product discounts across Hasbro brands
• Paid time off, including a fully paid company-wide summer break in August
• Volunteer Time Off: 4 paid hours per month to give back through the Team Hasbro volunteer program
• Access to learning and development resources throughout the summer
• Opportunities to connect with fellow interns and employees across the company

Why Hasbro

Hasbro internships are designed as a launchpad for early career talent. Interns are given meaningful responsibility, exposure to senior leaders, and opportunities to explore long-term career paths within the company. Strong performance may lead to consideration for return or full-time roles.

Key skills/competency

• Marketing Strategy
• Campaign Execution
• Market Analysis
• Consumer Research
• Digital Content
• Data Interpretation
• Presentation Design
• Stakeholder Communication
• Brand Activation
• Project Assistance