Performance Marketing Manager, Paid Social
Harvey · New York, United States
- On site
- Full-time
- $170,000 / year
- New York, United States
Job highlights
- Scale paid social for global growth.
- Drive pipeline and revenue generation.
- Develop audience and campaign strategies.
- Experiment with new channels and formats.
- Collaborate across marketing and sales.
About the role
About Harvey
At Harvey, we’re transforming how legal and professional services operate. By combining frontier agentic AI, an enterprise-grade platform, and deep domain expertise, we’re reshaping how critical knowledge work gets done for decades to come.
This is a rare chance to help build a generational company at a true inflection point. With 1500+ customers in 60+ countries, strong product-market fit, and world-class investor support, we’re scaling fast and defining a new category in real time. The work is ambitious, the bar is high, and the opportunity for growth — personal, professional, and financial — is unmatched.
Our team moves fast, takes ownership, and is deeply committed to the mission — operating with intensity, staying close to our customers, and pushing each other for excellence. We live by three values: Decisiveness, Simplicity, and Job's Not Finished. We act quickly on clear judgment over perfect information, we believe simplicity is what scales, and we're never satisfied with where we are. If you want to do the best work of your career alongside people who share that drive, we'd love to build with you.
At Harvey, the future of professional services is being written today — and we’re just getting started.
Role Overview
Harvey is transforming how legal professionals work through AI. We're looking for a Senior Performance Marketing Manager, Paid Social to help unlock the next stage of growth across our paid media programs.
You'll own and scale paid social as a key driver of pipeline, revenue, and market awareness—reaching legal decision-makers across law firms and corporate legal departments worldwide.
This role sits at the intersection of strategy and execution. You'll develop audience strategies, launch and optimize full-funnel campaigns, partner closely with creative and content teams, and use data to uncover new growth opportunities. You'll own the roadmap and end-to-end execution while helping shape how paid social contributes to Harvey's broader growth strategy.
We're looking for someone who thrives in fast-paced environments, embraces experimentation, and has a track record of turning paid media investments into measurable business outcomes.
What You'll Do
Own and Scale Paid Social Growth
- Own end-to-end strategy, execution, and optimization of paid social campaigns across LinkedIn, Meta, and emerging social platforms, managing a significant budget to hit aggressive pipeline targets.
- Build full-funnel programs that generate awareness, engagement, pipeline, and revenue across enterprise audiences.
- Develop audience strategies leveraging first-party data, account-based targeting, lookalike modeling, and platform-native targeting capabilities.
Drive Experimentation and Performance
- Design and run experiments across creative, messaging, audiences, landing pages to identify scalable growth opportunities.
- Continuously evaluate emerging channels, ad formats, audience targeting and platform capabilities to expand reach and improve efficiency.
- Establish testing frameworks and best practices that improve campaign performance over time.
Partner Across the Business
- Collaborate closely with lifecycle marketing, content, and brand teams to ensure paid social campaigns are integrated into holistic customer journeys with consistent messaging.
- Partner with design teams to develop compelling campaign concepts and provide performance-driven feedback on messaging and creative assets.
- Work closely with Marketing Operations and Analytics teams to ensure accurate attribution, measurement, and reporting.
What You Have
- 5–7+ years of experience managing paid social programs in B2B SaaS, with a strong focus on pipeline and revenue generation.
- Deep expertise across LinkedIn, Meta, and YouTube advertising platforms.
- Proven success scaling paid social programs while improving efficiency and business outcomes.
- Strong analytical capabilities with experience using performance data to drive strategic decisions.
- Experience building and executing campaigns targeting enterprise buyers with long and complex sales cycles.
- Working knowledge of attribution, conversion tracking, CRM integrations, and marketing measurement frameworks.
- Ability to operate both strategically and tactically—you can define the roadmap and execute the details.
- Excellent communication skills and experience collaborating across marketing, operations, and sales teams.
Preferred Qualifications
- Experience managing seven-figure annual media budgets and scaling paid media programs in high-growth B2B SaaS companies.
- Experience with CTV, Reddit, programmatic media, or other emerging paid acquisition channels.
- Experience marketing to legal, professional services, or other enterprise audiences with complex buying cycles.
Compensation
$136,000 - $204,000 USD
Depending on your location, an Applicant Privacy Notice may apply to you. You can find all of our Applicant Privacy Notices [here].
Harvey is an equal opportunity employer and does not discriminate on the basis of race, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition, or any other basis protected by law.
We are committed to providing reasonable accommodations to applicants with disabilities, and requests can be made by emailing accommodations@harvey.ai
Key skills/competency
- Performance Marketing Manager
- Paid Social
- B2B SaaS
- LinkedIn Ads
- Meta Ads
- YouTube Ads
- Pipeline Generation
- Revenue Growth
- Marketing Analytics
- Campaign Optimization
Skills & topics
- Performance Marketing
- Paid Social
- B2B SaaS
- LinkedIn Ads
- Meta Ads
- YouTube Ads
- Pipeline Generation
- Revenue Growth
- Marketing Analytics
- Campaign Optimization
- Marketing Manager
- Digital Marketing
- Enterprise Sales
- Experimentation
- Growth Marketing
How to get hired
- Tailor your resume: Highlight B2B SaaS experience, paid social success, and pipeline/revenue generation for the Performance Marketing Manager role.
- Showcase analytical skills: Quantify your achievements in campaign optimization, experimentation, and using data for strategic decisions in your application.
- Demonstrate platform expertise: Emphasize your deep knowledge of LinkedIn, Meta, and YouTube advertising platforms and their effective use.
- Prepare for strategy & execution questions: Be ready to discuss how you build full-funnel campaigns and manage budgets for enterprise clients.
- Research Harvey's values: Align your responses with their emphasis on Decisiveness, Simplicity, and 'Job's Not Finished' when interviewing.
Technical preparation
Behavioral questions
Frequently asked questions
- What is the base salary range for the Performance Marketing Manager, Paid Social role at Harvey?
- The base salary range for the Performance Marketing Manager, Paid Social position at Harvey is between $136,000 and $204,000 USD annually. The final salary offered will depend on factors such as your location, experience, and qualifications.
- What are the key responsibilities for the Performance Marketing Manager, Paid Social at Harvey?
- The Performance Marketing Manager, Paid Social at Harvey will own the strategy, execution, and optimization of paid social campaigns across platforms like LinkedIn, Meta, and YouTube. This includes developing audience strategies, driving full-funnel programs, experimenting with creative and messaging, and collaborating with internal teams to achieve pipeline and revenue targets.
- What experience is required for the Performance Marketing Manager, Paid Social role at Harvey?
- Candidates for the Performance Marketing Manager, Paid Social role at Harvey should have 5-7+ years of experience in B2B SaaS paid social, focusing on pipeline and revenue generation. Key requirements include deep expertise in LinkedIn, Meta, and YouTube advertising, strong analytical capabilities, and experience with enterprise buyer targeting.
- Does Harvey offer remote work for the Performance Marketing Manager, Paid Social position?
- The job description does not explicitly state the work arrangement for the Performance Marketing Manager, Paid Social role. However, given the company's global customer base and focus on scaling, it's likely to be a hybrid or remote position, but clarification should be sought during the application process.
- What kind of company culture can I expect at Harvey as a Performance Marketing Manager?
- Harvey fosters a culture of decisiveness, simplicity, and a 'job's not finished' mentality. The team moves fast, takes ownership, operates with intensity, and pushes for excellence. If you thrive in ambitious, high-bar environments and want to do your best work, Harvey may be a great fit.
- How can I make my resume stand out for the Performance Marketing Manager, Paid Social role at Harvey?
- To make your resume stand out, quantify your achievements in paid social campaigns, especially those related to pipeline and revenue growth. Highlight your experience with B2B SaaS, specific platforms like LinkedIn and Meta, and your ability to drive experimentation and optimize performance.
- What are the preferred qualifications for the Performance Marketing Manager, Paid Social at Harvey?
- Preferred qualifications for the Performance Marketing Manager, Paid Social at Harvey include experience managing seven-figure annual media budgets, scaling paid media in high-growth B2B SaaS companies, and familiarity with emerging channels like CTV or Reddit. Experience marketing to legal or professional services audiences is also a plus.