Brand Manager, Maternity Cover
Haier Europe
Job Overview
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Job Description
Brand Manager, Maternity Cover at Haier Europe
Join Haier Europe, a global leader in home appliances, and take ownership of brand and communications for our brands across the UK & Ireland. Drive campaigns across advertising, social media, PR, and events, while optimising marketing performance. Ideal for experienced marketers with digital expertise and a passion for innovation. Excellent salary, bonus and hybrid working.
About The Role
You’ll take ownership of brand and communications activities for our Haier portfolio across the UK & Ireland. This includes:
- Planning and delivering campaigns across advertising, social media, influencer partnerships, PR, events, and exhibitions.
- Managing external agencies and ensuring projects run smoothly.
- Monitoring marketing investment and optimising effectiveness.
- Activating PR and social activity plans and maintaining content in our Asset Management System.
- Analysing market trends and competitor activity to identify opportunities.
What We’re Looking For
- Experience in marketing or brand management (in-house or agency).
- Good understanding of digital marketing, social media, CMS, SEO, PPC, and analytics tools.
- Excellent organisational skills and attention to detail.
- Great communicator with brilliant interpersonal and influencing skills.
Why join us?
At Haier Europe, our future is in your hands. We offer:
- A supportive culture built on Entrepreneurship & Innovation, Zero Distance to the Customer, and IoT & Ecosystem Thinking.
- Hybrid working from our Birchwood office (60% of your time on site, 40% from home).
- Flex your start and finish times in line with our core hours.
- A fast-paced, collaborative environment where your ideas matter.
- Competitive salary c£47,500 DOE plus bonus and BUPA.
Our future. In your hands. Apply now.
Key skills/competency
- Brand Management
- Marketing Campaigns
- Digital Marketing
- Social Media
- PR & Communications
- Agency Management
- Market Analysis
- SEO & PPC
- Content Management
- Performance Optimization
How to Get Hired at Haier Europe
- Research Haier Europe's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
- Tailor your resume: Highlight brand management, digital marketing, and agency coordination experience.
- Showcase campaign success: Quantify your impact on brand visibility, market share, or engagement.
- Prepare for digital marketing questions: Discuss your experience with SEO, PPC, CMS, and analytics tools.
- Emphasize communication and influencing skills: Provide examples of stakeholder management and successful collaborations.
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