Social Media Project Manager Assistant - Alternance
GROUPE BON MARCHÉ : Le Bon Marché Rive Gauche, La Grande Epicerie de Paris et la Samaritaine
Job Overview
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Job Description
About Le Bon Marché Rive Gauche
Le Bon Marché Rive Gauche is the Parisian department store of reference. Both a precursor and a trendsetter, it presents a sophisticated and exclusive selection of brands, at the heart of a strong architectural concept. International clients seeking a true Parisian experience mingle with a French clientele attached to the unique spirit of the place and the quality of service.
Responsibilities
Within the Client Marketing Department, reporting to the Acquisition team, you will assist the Social Media Project Manager in the daily management of the Social Media activity for Le Bon Marché Rive Gauche.
Missions
- Pilot, in tandem with the Social Media Project Manager, the editorial content for Le Bon Marché: writing adapted content for our various communities (Instagram, TikTok, Facebook, YouTube, Pinterest) in French and English, and managing schedules in line with the marketing and commercial calendar.
- Ensure the briefing and follow-up of visual content creation with various internal and external stakeholders.
- Actively contribute to the development of Le Bon Marché's image on social networks.
- Participate in the preparation of regular reports to monitor and manage the performance of the social media strategy.
- Occasionally participate in social media shootings with the teams from the Artistic Direction or external partners.
- Conduct active monitoring of social networks (innovations, best practices, competitors, tools, etc.) and develop an excellent understanding of our communities (habits, targets, evolutions, etc.).
Profile Required
- You are currently preparing a Bac +4/5 in a business school or university Master's degree, with a specialization in Marketing, Communication, or Media.
- You demonstrate rigor, a keen eye for detail, and strong organizational skills.
- You are passionate about fashion trends, retail, and the Parisian scene.
- You possess excellent writing skills in both French and English (impeccable spelling and syntax).
- You are proactive and enjoy teamwork.
- You have a good command of the social media ecosystem (languages, codes, influencers, innovations, etc.).
- Proficiency in French and English is essential, with a creative flair and a knack for expression.
Alternance position available from September 2026.
Additional Information
The Bon Marché Group is committed to diversity and inclusion. We recruit and recognize all talents.
Key skills/competency
- Social Media Strategy
- Content Creation
- Community Management
- Digital Marketing
- Content Writing
- Social Media Analytics
- Brand Image Development
- Fashion Trends
- Retail Marketing
- Parisian Scene
How to Get Hired at GROUPE BON MARCHÉ : Le Bon Marché Rive Gauche, La Grande Epicerie de Paris et la Samaritaine
- Tailor your resume: Highlight your marketing, communication, or media background, emphasizing social media experience and language proficiency.
- Showcase your passion: Demonstrate your knowledge of fashion trends, retail, and the Parisian scene in your application and during interviews.
- Prepare for behavioral questions: Be ready to discuss your organizational skills, attention to detail, and teamwork abilities.
- Highlight language skills: Emphasize your excellent French and English writing and communication abilities, crucial for content creation.
- Research Le Bon Marché: Understand their brand, target audience, and unique Parisian luxury experience to align your application with their values.
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