Product Manager, Media Effectiveness
Job Overview
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Job Description
Product Manager, Media Effectiveness at Google
At Google, we put our users first. The world is always changing, so we need Product Managers who are continuously adapting and excited to work on products that affect millions of people every day.
In this role, you will work cross-functionally to guide products from conception to launch by connecting the technical and business worlds. You can break down complex problems into steps that drive product development.
One of the many reasons Google consistently brings innovative, world-changing products to market is because of the collaborative work we do in Product Management. Our team works closely with creative engineers, designers, marketers, etc. to help design and develop technologies that improve access to the world's information. We're responsible for guiding products throughout the execution cycle, focusing specifically on analyzing, positioning, packaging, promoting, and tailoring our solutions to our users.
Google Ads is helping power the open internet with the best technology that connects and creates value for people, publishers, advertisers, and Google. We’re made up of multiple teams, building Google’s Advertising products including search, display, shopping, travel and video advertising, as well as analytics. Our teams create trusted experiences between people and businesses with useful ads. We help grow businesses of all sizes from small businesses, to large brands, to YouTube creators, with effective advertiser tools that deliver measurable results. We also enable Google to engage with customers at scale.
Responsibilities
- Work cross-functionally to guide products from conception to launch by connecting the technical and business worlds to help design and develop technologies that improve access to the world's information.
- Guide products throughout the execution cycle, focus specifically on analyzing, positioning, packaging, promoting, and tailoring the solutions to the users.
- Collaborate with Engineering, Product, and UX teams across Google Ads, Google Analytics, and CM3/DV3/SA3, to identify the future of MMM measurement from both an advertiser experience and infrastructure perspective.
Minimum qualifications
- Bachelor's degree or equivalent practical experience.
- 5 years of experience in product management.
Preferred qualifications
- Experience with Machine Learning (ML) and modeling.
- Experience with Ad tech.
- Understanding of Google Analytics, Google Ads or similar tools.
- Ability to manage stakeholders and deliver measurable impact.
- Excellent communication and presentation skills (writing PRDs and strategy docs, writing and delivering presentations, including to leadership).
Key skills/competency
- Product Management
- Ad Tech
- Machine Learning
- Google Ads
- Google Analytics
- Stakeholder Management
- Product Strategy
- Cross-functional Collaboration
- Measurement (MMM)
- UX Collaboration
How to Get Hired at Google
- Research Google's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
- Tailor your resume: Highlight product management experience, especially in Ad Tech and Machine Learning, to Google's specific needs.
- Network effectively: Connect with current Product Managers at Google on LinkedIn to gain insights and potential referrals.
- Prepare for product sense interviews: Practice solving complex product challenges and demonstrating strong product intuition relevant to advertising.
- Master behavioral questions: Utilize the STAR method to showcase your leadership, problem-solving, and collaboration skills, aligning with Google's principles.
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