Digital Marketing Strategist
Job Overview
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Job Description
About the job
Businesses of all shapes and sizes rely on Google’s unparalleled advertising solutions to help them grow in today's dynamic marketing environment. You bring a passion for sales, knowledge of online media, and commitment to maximize customer success. You act like an owner, move with velocity through change, finding innovative and strategic ways to consistently deliver extraordinary and incremental outcomes for both Google and your customers. You build trusted relationships with customers, uncovering their business needs and translating them into powerful solutions to achieve their most ambitious goals. You achieve as a team with sellers, shape the future of advertising in the AI-era, and make a real impact on the millions of companies and billions of users that trust Google with their most important goals. Google creates products and services that make the world a better place, and gTech’s role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers’ complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.
To learn more about gTech, check out our video.
Responsibilities
- Drive high-impact across markets, customers and stakeholders through strategic multidimensional problem-solving and cross-functional collaboration, delivering an excellent experience to clients.
- Drive decision-making and thought leadership in sales enabling business, performance growth through systematic interventions, and also ensure the client portfolio sustains effective business growth.
- Develop advanced frameworks and customer solutions, marketing objective solutions based on Highly Qualified Lead (HQL), High-Value Segments (HVS) and help activate these with the right customers for long-term trust and value. Look at opportunities to scale these across businesses and markets.
- Support the Management team in advocating culture for the team, providing coaching or mentorship to the wider team, and act as a trusted advisor with key stakeholders in driving critical business discipline activities such as workflow, pipeline, vendor utilization, product activation, and people pillars.
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 2 years of experience working with digital media or digital marketing/advertising solutions, implementing and measuring campaigns and providing client solutions.
Preferred qualifications:
- Experience in managing insights, analytics, client management or consulting projects, driving customer success across cross-functional stakeholders.
- Experience in implementing, optimizing and managing digital advertising campaigns, as well as managing complex, transformative solutions with clients.
- Experience in cross-functional and multi-layered stakeholder project management, and driving complex business outcomes and customer solutions through collaboration.
- Ability to operate and understand client needs.
- Ability to be comfortable with ambiguity and complexity.
- Passion for creating and sharing best practices to encourage a learning by sharing culture.
Key skills/competency
- Digital Marketing
- Campaign Management
- Client Solutions
- Analytics & Insights
- Stakeholder Management
- Strategic Thinking
- AI in Marketing
- Customer Success
- Business Growth
- Problem-Solving
How to Get Hired at Google
- Research Google's culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor.
- Tailor your resume: Customize your application to highlight experience in digital marketing, analytics, and client solutions relevant to Google.
- Showcase impact with data: Quantify your achievements in campaign management, business growth, and strategic problem-solving.
- Prepare for behavioral interviews: Practice answering questions that demonstrate your collaboration, leadership, and 'Googliness' attributes.
- Demonstrate technical marketing expertise: Be ready to discuss digital media trends, campaign optimization, and AI's role in advertising.
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