Brand Marketing Manager, Students and Learning

About the Role

As a Brand Marketing Manager on the Students and Learning team at Google, you will amplify the cross-Google Learning narrative. You will lead the end-to-end marketing strategy for AI Literacy programs and innovative AI Learning tools focused on K-12 audiences including students and educators.

Responsibilities

• Own student and teacher-focused marketing strategy from messaging to GTM planning.
• Develop and launch AI Literacy programs and experimental learning tools.
• Create thought leadership and amplification toolkits for policymakers and influencers.
• Conduct market research and competitive analysis to identify trends.
• Define and track KPIs to measure brand perception and engagement.

Qualifications

Minimum: Bachelor’s degree or equivalent; 4 years marketing experience; proven track record in cross-functional projects; experience in K-12 or educational technology marketing.

Preferred: Collaborative and entrepreneurial mindset; passion for AI; comfort in an ambiguous, fast-paced environment; creative problem solving from strategy to execution.

Additional Information

Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered in accordance with local ordinances. Preferred working locations include San Francisco, CA and New York, NY.

Compensation

The US base salary range for this full-time position is $114,000-$163,000 plus bonus, equity, and benefits. Specific salary will be discussed during the hiring process.

Key skills/competency

• Brand Marketing
• AI Literacy
• Campaign Management
• Market Research
• Educational Technology
• Cross-functional Collaboration
• Project Management
• Strategic Planning
• KPI Analysis
• Digital Marketing