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Golden State Warriors

Director, Partnership Insights

Golden State Warriors · San Francisco, CA

  • On site
  • Full-time
  • $145,000 / year
  • San Francisco, CA

Job highlights

  • Lead partnership data strategy for a leading sports team.
  • Drive GTM initiatives and new business acquisition.
  • Manage and mentor a team of three direct reports.
  • Develop data-driven narratives for internal/external partners.
  • Utilize advanced analytics and CRM tools.

About the role

About the Position

Golden State is looking for a Director to lead the data strategy vertical within Corporate Partnerships, driving a competitive advantage across our entire portfolio of properties. In this role, you will provide high-level oversight of the partnership lifecycle, managing the strategic execution of GTM initiatives, new business acquisition, and partnership performance. As a key leader and mentor, you will empower a team of three direct reports to deliver industry-leading analysis and insights that inform decision-making for both internal stakeholders and external corporate partners. This role reports to the Vice President, Partnership Insights.

Come share your expertise and unique approach while continuing to grow and develop alongside a team of sports and entertainment professionals that value initiative, dedication, and a growth mindset approach to all we do!

This is a full-time position based onsite in San Francisco, CA.

Key Responsibilities

  • Collaborate with Vice President on partnership strategy across multiple stages of the partnership lifecycle, including growth and retention of current corporate partners, incremental opportunity monetization, new business acquisition
  • Collaborate with Director, Partnership Insights (Creative) to conceptualize bespoke, industry-acclaimed proposals with powerful storytelling that highlight all Golden State properties
  • Foster collaboration and alignment amongst Partnership Insights, Development and Sales teams to optimize workflows and reduce time-to-market for new partnership initiatives
  • Lead the GTM strategy for new organizational opportunities & platforms that align with current and prospective partner objectives
  • Collaborate with Development team regarding supporting materials and execution for partner renewals and upsells - identifying key timelines, emerging trends, and areas of focus
  • Develop data-driven 'Why Us' narratives by synthesizing category-specific market trends, audience profiles, and brand affinity data to identify and prioritize high-propensity new business prospects and white-space opportunities
  • Lead day-to-day relationships with all third party data and measurement services
  • Collaborate with Golden State BI team, leveraging first party data that is additive and/or complimentary to third party partnership data
  • Oversee evaluation and pricing methodology; optimizing all partnership inventory, while sharing actionable recommendations
  • Own the department-wide utilization and adoption of CRM (KORE Software) and dashboards
  • Oversee the NBA league reporting, ensuring timely and accurate delivery and support the WNBA and/or G League submissions as requested
  • Manage, develop, and provide growth opportunities for three direct reports
  • Other duties as assigned

Required Experience & Skills

  • Bachelor's degree, preferably in sports management, business administration, or equivalent work experience
  • 7+ years in sponsorship, marketing, or advertising role with a specialization in strategy, research, consumer insights and/or analytics; experience working for a revenue-generating team is a plus
  • Strong understanding of the relationship between brand marketing objectives and cross-platform media offerings needed to help drive and achieve a brand’s business goals
  • Proficiency in Microsoft Office Suite/Google Suite, KORE (Two Circles), and Tableau as well as media metrics (e.g., viewership, CPM, CPE) and sports industry third party data (e.g., logo detection, qualitative panel surveys, IP analysis, brand health, etc.)
  • Track record of developing, evaluating, pricing, and packaging platforms across marketing, experiential, digital, and/or CR that have yielded positive business results
  • Excellent written and verbal communication; ability to build positive relationships and translate data into business narratives for partners at all levels across the organization
  • Proactive and goal-oriented with strong attention to detail
  • Flexibility with changing priorities; ability to organize, prioritize and handle workload

Time Commitment

Ability to maintain a flexible schedule including nights and weekends as needed

Compensation

$115,000 - 120,000 + Bonus (approx. OTE $145,000)

Comprehensive Medical, Dental and Vision benefits for employees and dependents

Employer 401K match

Vacation, Summer Half-Day Fridays and a generous paid time off plan for pregnancy and parental leaves

Warriors home tickets, team store discount and more!

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Golden State is an equal opportunity employer.

We will ensure that qualified applicants with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

Want to learn more about who we are and what we value? Visit www.warriors.com/employment

Please refer to our California Privacy Notice for more information about how we process your personal information, and your data protection rights.

Key skills/competency

  • Partnership Strategy
  • Data Analysis
  • GTM Strategy
  • Consumer Insights
  • Sponsorship Marketing
  • CRM Management
  • Media Metrics
  • Business Development
  • Team Leadership
  • Storytelling

Skills & topics

  • Director Partnership Insights
  • Sponsorship Strategy
  • Data Analysis
  • Consumer Insights
  • Sports Marketing
  • Business Development
  • Partnership Management
  • CRM
  • Analytics
  • GTM Strategy
  • Tableau
  • KORE Software
  • NBA
  • Leadership
  • San Francisco
  • Revenue Generation
  • Marketing

How to get hired

  • Tailor your resume: Highlight experience in sponsorship, strategy, and data analysis relevant to the Director, Partnership Insights role.
  • Showcase data storytelling: Emphasize your ability to translate complex data into compelling business narratives for partners.
  • Quantify achievements: Provide specific examples of how your strategies have driven revenue or partnership success.
  • Demonstrate leadership: Detail your experience managing teams and mentoring direct reports.
  • Research the Warriors: Understand their brand, current partnerships, and the sports industry landscape.

Technical preparation

Master data analysis and visualization tools (Tableau).,Become proficient in CRM software like KORE.,Understand media metrics (CPM, CPE) and sports data.,Practice synthesizing market trends and audience data.

Behavioral questions

Describe a time you influenced strategy with data.,How do you mentor and develop team members?,How do you build relationships with stakeholders?,How do you handle changing priorities and deadlines?

Frequently asked questions

What are the key responsibilities for the Director, Partnership Insights at the Golden State Warriors?
The Director, Partnership Insights at the Golden State Warriors will lead the data strategy for corporate partnerships, oversee the partnership lifecycle, manage GTM initiatives, drive new business acquisition, and mentor a team of three direct reports. Key responsibilities include developing data-driven narratives, managing third-party data services, optimizing partnership inventory, and overseeing CRM utilization and NBA league reporting.
What qualifications are required for the Director, Partnership Insights position?
A Bachelor's degree in sports management, business administration, or equivalent work experience is preferred. Candidates need 7+ years of experience in sponsorship, marketing, or advertising with a specialization in strategy, research, consumer insights, or analytics. Proficiency in Microsoft Office Suite, Google Suite, KORE Software, and Tableau, along with strong knowledge of media metrics and sports industry data, is essential.
What is the compensation and benefits package for the Director, Partnership Insights role?
The role offers a base salary of $115,000 - $120,000, with an approximate on-target total earnings (OTE) of $145,000, including bonus potential. Benefits include comprehensive medical, dental, and vision insurance, an employer 401K match, generous paid time off, vacation, and summer half-day Fridays.
How can I stand out when applying for the Director, Partnership Insights job at the Golden State Warriors?
To stand out, tailor your resume to highlight your strategic partnership experience, data analysis skills, and proven ability to generate insights. Showcase your leadership experience and your capacity to translate data into actionable business narratives. Demonstrating a deep understanding of the sports industry and the Warriors' brand will also be highly beneficial.
What is the work arrangement for the Director, Partnership Insights role at the Golden State Warriors?
This is a full-time, onsite position based in San Francisco, CA. The role also requires flexibility to maintain a schedule that may include nights and weekends as needed.