
Data Analyst
FetchJobs.co · United States
- On site
- Full-time
- United States
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About the role
About The Company
FocusKPI is a leading talent solutions provider dedicated to connecting innovative companies with top-tier professionals across various industries. With a focus on delivering tailored recruitment and staffing solutions, FocusKPI prides itself on its commitment to excellence, integrity, and building long-term relationships. Our client portfolio includes high-growth startups, established enterprises, and technology pioneers, all seeking to enhance their teams with skilled and motivated individuals. We leverage a comprehensive understanding of market dynamics and industry trends to ensure our clients receive the best talent suited to their strategic goals.
About The Role
FocusKPI is seeking a highly skilled Marketing Operations Analyst to join the Marketing Operations & Technology team for one of our innovative clients, a high-tech SaaS company. In this critical role, you will be responsible for managing and optimizing the company's marketing data strategy. Your primary focus will be on driving data governance, ensuring data quality, and facilitating effective audience targeting for various strategic marketing initiatives. This position offers a unique opportunity to work at the intersection of data management, marketing technology, and compliance, enabling the company to leverage its data assets for maximum impact.
The ideal candidate will be hands-on, technically proficient, and comfortable working with complex data sets. You will utilize your expertise in SQL and data manipulation to access and analyze data stored in data warehouses, build audience segments via the customer data platform (CDP), and support the development of scalable data solutions. Your work will directly influence marketing campaigns, customer engagement strategies, and compliance efforts, making this a highly impactful role within the organization.
Qualifications
Our client offers a competitive compensation package, including comprehensive health insurance, retirement plans, and paid time off. Employees benefit from a dynamic work environment that encourages innovation, continuous learning, and professional growth. The company also provides opportunities for remote work and flexible scheduling to promote work-life balance. Additional perks include access to cutting-edge marketing and data analytics tools, training programs, and participation in industry conferences and events.
Equal Opportunity
FocusKPI and our clients are committed to fostering an inclusive and diverse workplace. We provide equal employment opportunities to all applicants and employees without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, or any other protected characteristic. We believe that diverse teams drive innovation and excellence, and we are dedicated to creating an environment where everyone can thrive and contribute to our shared success.
FocusKPI is a leading talent solutions provider dedicated to connecting innovative companies with top-tier professionals across various industries. With a focus on delivering tailored recruitment and staffing solutions, FocusKPI prides itself on its commitment to excellence, integrity, and building long-term relationships. Our client portfolio includes high-growth startups, established enterprises, and technology pioneers, all seeking to enhance their teams with skilled and motivated individuals. We leverage a comprehensive understanding of market dynamics and industry trends to ensure our clients receive the best talent suited to their strategic goals.
About The Role
FocusKPI is seeking a highly skilled Marketing Operations Analyst to join the Marketing Operations & Technology team for one of our innovative clients, a high-tech SaaS company. In this critical role, you will be responsible for managing and optimizing the company's marketing data strategy. Your primary focus will be on driving data governance, ensuring data quality, and facilitating effective audience targeting for various strategic marketing initiatives. This position offers a unique opportunity to work at the intersection of data management, marketing technology, and compliance, enabling the company to leverage its data assets for maximum impact.
The ideal candidate will be hands-on, technically proficient, and comfortable working with complex data sets. You will utilize your expertise in SQL and data manipulation to access and analyze data stored in data warehouses, build audience segments via the customer data platform (CDP), and support the development of scalable data solutions. Your work will directly influence marketing campaigns, customer engagement strategies, and compliance efforts, making this a highly impactful role within the organization.
Qualifications
- Bachelor’s degree in Computer Science, Data Science, Marketing, or a related field.
- Proven experience in marketing operations, data analysis, or a similar role, preferably within a SaaS environment.
- Strong proficiency in SQL for data extraction, transformation, and analysis.
- Experience with customer data platforms (CDP) and marketing automation tools.
- Solid understanding of data governance, data quality management, and privacy regulations such as GDPR and CCPA.
- Excellent problem-solving skills with the ability to work independently and manage multiple priorities.
- Strong communication skills to collaborate effectively across teams and present data insights clearly.
- Knowledge of modern data stacks, including cloud data warehouses, ETL processes, and data visualization tools, is a plus.
- Develop and implement audience segmentation strategies utilizing advanced SQL queries and data manipulation techniques to support targeted marketing campaigns.
- Manage and enhance data governance processes, ensuring data accuracy, consistency, and accessibility across multiple systems.
- Collaborate with cross-functional teams to integrate data sources and optimize data flow within the organization.
- Build and activate audience segments through the customer data platform (CDP), supporting personalized marketing efforts.
- Monitor and ensure compliance with privacy regulations such as GDPR and CCPA, maintaining best practices in data handling and privacy.
- Identify opportunities to improve data usability and develop solutions to address gaps or inefficiencies.
- Assist in the design and implementation of data quality assurance processes to maintain high standards of data integrity.
- Provide ongoing analysis and insights to inform marketing strategies and improve campaign performance.
Our client offers a competitive compensation package, including comprehensive health insurance, retirement plans, and paid time off. Employees benefit from a dynamic work environment that encourages innovation, continuous learning, and professional growth. The company also provides opportunities for remote work and flexible scheduling to promote work-life balance. Additional perks include access to cutting-edge marketing and data analytics tools, training programs, and participation in industry conferences and events.
Equal Opportunity
FocusKPI and our clients are committed to fostering an inclusive and diverse workplace. We provide equal employment opportunities to all applicants and employees without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, disability, or any other protected characteristic. We believe that diverse teams drive innovation and excellence, and we are dedicated to creating an environment where everyone can thrive and contribute to our shared success.