Web Content Marketing Specialist

Web Content Marketing Specialist at EY

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. We’re counting on your unique voice and perspective to help EY become even better. Join us and build an exceptional experience for yourself, and a better working world for all.

This role is within the Web Marketing discipline, focusing on digital content consultation.

The Opportunity

The Digital Content Editor is responsible for editing, reviewing, and managing content for our flagship website, ey.com/global, ensuring it aligns with our editorial strategy and meets quality criteria. You will actively partner with marketers around the world, advising them on how to effectively bring their content to life, and helping them polish content to enhance our brand, serve users, and drive site engagement. You will be a critical part of the team implementing governance and quality controls on content planned and published by marketers.

Your Key Responsibilities

• Quality review content submitted for publication on ey.com/global, providing constructive, specific feedback on required corrections.
• Work collaboratively with digital design and production teams.
• Successfully juggle competing priorities and multiple projects.
• Manage site updates as needed when tools, marketing strategies, and best practices change.
• Work closely with marketers to support the end-to-end publishing process for select projects.
• Develop ideas to enhance and improve the global website and publishing processes.

Skills and Attributes for Success

• Write/edit web copy that’s engaging, brand-compliant, and search engine-optimized.
• Advise senior stakeholders on shaping ideas into compelling content with a distinct point of view that adds value to the target audience.
• Advocate for digital best practices and how to use different content types/formats and design elements to create effective, engaging user experiences.
• Make decisions throughout a project that balance meeting deadlines and original project requirements.
• Work independently to complete multiple tasks within a fast-paced environment.

To Qualify for the Role, You Must Have

• Excellent US English written and verbal communication skills, with an understanding of global message reception.
• Strong understanding of digital publishing and best practices.
• Strong knowledge of SEO relating to content development.
• Experience working within a content management system to create outstanding digital experiences.
• Strong influencing skills.
• Strong project and time management ability.

Ideally, You'll Also Have

• Experience and comfort working closely with global teams.
• A good eye for effective use of imagery.
• An eye for design and basic knowledge in design software such as Photoshop and MS Office.
• A basic understanding of HTML.

Technologies and Tools

• Basic understanding of AEM tool.

What We Look For

• Bachelor’s or master’s degree.
• A professional, confident, and enthusiastic candidate; adaptable to flexible work timings; demonstrating exceptional work ethic and customer focus.
• Minimum 5 years of work experience in Digital content editing.

What We Offer

EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland, and the UK – and with teams from all EY service lines, geographies, and sectors. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills, and insights that will stay with you throughout your career.

• Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
• Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
• Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
• Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.

About EY

EY exists to build a better working world, helping to create long-term value for clients, people, and society and build trust in the capital markets. Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform, and operate. Working across assurance, consulting, law, strategy, tax, and transactions, EY teams ask better questions to find new answers to the complex issues facing our world today.

If you can demonstrate that you meet the criteria above, please contact us as soon as possible. The Exceptional EY Experience. It’s Yours To Build.

Key skills/competency

• Content Editing
• SEO Optimization
• Digital Publishing
• Content Management Systems (CMS)
• Stakeholder Management
• Project Management
• Web Content Strategy
• Brand Compliance
• User Experience (UX)
• HTML