Performance Marketing Manager Metasearch

Introduction to the Performance Marketing Manager Metasearch Role at Expedia Group

Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.

To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win. We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us.

Team Overview

We create and deliver an aligned, dedicated marketing strategy to fuel each Expedia Group brand's success. Since our travelers interact with us through our brands, we have a brand focus in our marketing, while leveraging the scale and efficiency we’ve built in functional expertise. We are looking for a motivated individual contributor, a manager with phenomenal analytical and storytelling skills to join our global Metasearch team! You’ll be at the forefront of data analysis, handling data to advise business decisions to support the Meta team in growing our key travel search players in the industry.

Key Responsibilities

• Understand the complexities of partner campaigns performance drivers and conduct in-depth analysis to capture impactful insights on growth opportunities and measure channel performance.
• Measure channel performance, identify gaps and growing opportunities, and equip each individual channel to make the right business decisions.
• Identify test opportunities, set measurement methodology and evaluate results.
• Establish positive relationships with partners, including but not limited to data science, product, analytics, finance, and retail.
• Provide support on key initiatives through effective storytelling that synthesizes complex information into concrete recommendations using strategic frameworks and compelling data insights.
• Proactively share industry news and competitive reviews, as well as staying on top of the evolving travel industry.

Experience and Qualifications

• 5+ years of experience in a fast-paced and highly analytical commercial environment (travel, eCommerce, marketplace, technology); consulting is a plus.
• Bachelor’s degree or higher with analytical focus (Computer Science, Mathematics, Economics, Statistics, etc.) or any other related fields; or equivalent related professional experience; MBA is a plus.
• Strong analytical and problem-solving skills with the ability to tackle problems and build strategic frameworks and financial models.
• Proficient in MS Excel with basic to intermediate SQL skills; experience with Tableau or other data visualization software preferred; knowledge of Python or other data processing scripts a plus.
• Exceptional attention to detail in carrying out complex and time-sensitive projects.
• Experience presenting complex content to varied, often senior management team.
• Highly collaborative individual with excellent interpersonal skills and ability to build relationships across functional areas and with all levels of management.

Compensation and Benefits

The total cash range for this position in Seattle is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future.

Expedia Group is proud to offer a wide range of benefits to support employees and their families, including medical/dental/vision, paid time off, and an Employee Assistance Program. To fuel each employee’s passion for travel, we offer a wellness & travel reimbursement, travel discounts, and an International Airlines Travel Agent (IATAN) membership.

Key skills/competency

• Performance Marketing
• Metasearch Advertising
• Data Analysis
• Channel Optimization
• SQL
• Tableau
• Strategic Frameworks
• Financial Modeling
• Stakeholder Management
• eCommerce