Consumer Marketing Manager

@ Eva Pharma

About the Role

Join EVA Pharma, a leading pharmaceutical company dedicated to empowering the fight for health and well-being as a fundamental human right. Recognized as a best place to work, EVA Pharma fosters a supportive and innovative environment for its team members.

About Mounjaro® Business Unit

Eli Lilly and Company discovered and manufacture Tirzepatide, marketed as Mounjaro® worldwide. In Egypt, EVA group is the marketing authorization holder and distributor. This breakthrough therapy for type 2 diabetes and obesity is redefining global standards of care.

Key Responsibilities

• Develop and implement comprehensive patient-directed marketing plans.
• Create and execute patient campaigns to boost customer satisfaction and trust.
• Utilize market research and consumer insights for growth and differentiation.
• Collaborate with brand, communications, medical affairs, and market access teams.
• Manage consumer marketing budgets and evaluate campaign effectiveness.
• Monitor industry trends and regulatory changes to refine strategies.
• Build awareness and trust for the Mounjaro® Masterbrand.
• Develop consumer partnerships to enhance brand engagement.

Qualifications

Bachelor’s degree in Business Administration, Marketing, or related field. 3–4 years of relevant marketing experience, preferably in FMCG. Experience with luxury products is a strong plus. Strong knowledge of consumer insights, brand building, and campaign execution required. Excellent communication and presentation skills and a strategic mindset with robust execution capabilities.

Key skills/competency

• Consumer Marketing
• Patient Campaigns
• Market Research
• Brand Building
• Budget Management
• Strategic Planning
• Collaboration
• Communication
• Regulatory Awareness
• Consumer Insights