Social Media Associate
EssentiallySports
Job Overview
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Job Description
About EssentiallySports
EssentiallySports is a U.S.-based digital sports media platform built for modern fandom. We go beyond headlines to shape narratives driven by athletes, fans, data, and culture, bringing equal intensity to mainstream sports and stories that are often overlooked. Ranked among the Top 10 sports media platforms in the U.S., we deliver 1B+ annual pageviews and engage 30M+ monthly active users, powered by a deeply data-driven, organic growth model that builds loyal, owned audiences at scale.
We are evolving into a 360° sports media ecosystem—spanning high-impact journalism, original exclusives, podcasts, and a rapidly growing newsletter network with 700K+ engaged subscribers and industry-leading open rates. Every format we create is designed to deepen our direct relationship with fans and drive long-term, sustainable growth.
At EssentiallySports, we move fast, think like owners, and build relentlessly for the fan first.
Responsibilities of a Social Media Associate
- Creating social media designs and creatives using Canva
- Basic Reel editing using video editing tools
- Publishing and managing social media posts across platforms
- Staying up to date with current trends across US Sports (NBA, NFL, Olympics, Tennis, Combat Sports, Golf, NASCAR, etc.)
- Finding and curating high-quality reels, photos, memes, and visual assets for allocated pages
- Monitoring traffic, link clicks, and engagement metrics
- Tracking and reporting monetization performance for assigned pages
- Collaborating closely with the content team and social media stakeholders
- Analyzing post-level and page-level performance to improve reach and engagement
- Subscribing to and following relevant sports pages, creators, and leagues
Requirements for a Social Media Associate
- Experience with Canva or similar design tools is a strong advantage
- Basic understanding of reels, short-form video, and editing tools
- Understanding of how social media algorithms work
- Ability to work independently while collaborating with cross-functional teams
- Strong communication skills and attention to detail
- Excellent command of the English language
- Familiarity with major social media platforms
- Strong interest in US Sports
Perks
- Completely remote working environment
- Flexible working hours
- Opportunity to work with one of the fastest-growing sports media brands globally
Location
Work From Home / Remote
Key skills/competency
- Social Media Management
- Content Creation
- Canva
- Video Editing (Reels)
- Sports Knowledge (US Sports)
- Trend Monitoring
- Audience Engagement
- Data Analysis (Social Media Metrics)
- Digital Media
- Communication Skills
How to Get Hired at EssentiallySports
- Research EssentiallySports' culture: Study their mission, values, recent news, and employee testimonials on LinkedIn and Glassdoor to align with their "fan-first" approach and data-driven growth model.
- Tailor your Social Media Associate resume: Highlight experience with Canva, video editing, social media algorithms, and a strong interest in US Sports. Quantify past social media engagement and traffic growth.
- Showcase your content creation portfolio: Prepare examples of social media designs, video reels, and successful posts. Demonstrate your ability to curate engaging visual assets for a sports audience.
- Prepare for a remote-first interview: Emphasize your ability to work independently, collaborate virtually, and manage time effectively in a flexible, remote environment.
- Demonstrate US Sports expertise: Be ready to discuss current trends, major leagues (NBA, NFL, etc.), and how you'd leverage this knowledge for social media content strategy at EssentiallySports.
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