Senior Marketing Manager/Group Account Supervisor
Directorie · United States
- Hybrid
- Full-time
- $127,500 / year
- United States
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Job highlights
- Lead client marketing initiatives and manage teams.
- Manage projects with tight deadlines and budgets.
- Build and maintain strong client relationships.
- Mentor and develop direct reports.
- Work remotely with occasional travel.
About the role
About the Role
The Senior Marketing Manager role at Directorie is essential to leading marketing initiatives for multiple clients and managing a team focused on implementation and execution of tactics. You will have a successful product and project management record, with tight timelines and resource challenges in pharmaceutical, nutraceutical, device, and healthcare industries. These experiences could have been client-side or at an agency.
Unlike creative agencies, Directorie team members are embedded as part of the brand team alongside our clients. In this role, you will actively lead the execution of client marketing tactics by working collaboratively with your cross-functional and external partners. You'll guide the internal Directorie team to develop project plans and manage pull-through, ensuring projects are on-time and on-budget.
Key Responsibilities
- Lead the execution of client marketing tactics.
- Collaborate with cross-functional and external partners.
- Develop project plans and manage execution.
- Ensure projects are on-time and on-budget.
- Manage launch readiness planning and brand material development.
- Coordinate and analyze advisory boards and market research.
- Support annual meetings and plan of action (POA).
- Manage agencies and MLR coordination.
- Mentor and guide team members for growth.
- Actively participate in client meetings and contribute to strategic discussions.
- Manage team/client financials, including forecasting and accrual tracking.
- Attend industry conferences for internal training and company development.
In Practice
- Actively manage various client deliverables and identify areas of opportunity with a focus on efficiency and accuracy.
- Understand the client's market, HCP and patient unmet needs, brand clinical profile, strategies, and marketing plan.
- Establish deep and meaningful client relationships, serving as the client's primary contact to lead the development and implementation of tactical plans.
- Manage a team to realize business goals and objectives, and motivate and mentor direct reports to provide premier client support.
- Ensure flawless collaboration between client teams and external partners to deliver projects on time and within budget, every time.
- Seamlessly orchestrate client projects from start to finish, ensuring every priority is not just met, but exceeded.
- Actively engage in client meetings with a keen ear for understanding their needs and internal dynamics, and understand broader pull-through.
- Lead client/agency alignment and follow up promptly with next steps and roles/responsibilities to ensure a seamless transition from planning to action.
- Oversee the MLR materials submission process, MLR management, and agency management.
- Represent Directorie during agency/client meetings (live and virtual).
- Contribute to team/client financials, including accurate forecasting, project forecasting, accrual tracking, and reporting.
- Attend industry conferences, webinars, and seminars for internal training and company development.
Required Qualifications
- Bachelor's degree in marketing, business, or related field.
- 5+ years of experience in a corporate marketing department or marketing agency for healthcare pharmaceutical or medical device companies.
- Broad knowledge of the healthcare industry.
- Experience building and managing successful teams.
Key Skills/Competency
- Marketing Management
- Project Management
- Client Relationship Management
- Team Leadership
- Healthcare Industry
- Pharmaceutical Marketing
- Medical Device Marketing
- Marketing Strategy
- Financial Forecasting
- Cross-functional Collaboration
Skills & topics
- Senior Marketing Manager
- Marketing Strategy
- Project Management
- Client Management
- Team Leadership
- Healthcare Marketing
- Pharmaceutical Marketing
- Medical Device Marketing
- Marketing Agency
- Remote Work
How to get hired
- Tailor your resume: Highlight your pharmaceutical/medical device marketing experience and team management skills. Use keywords from the job description.
- Craft a compelling cover letter: Express your enthusiasm for the Senior Marketing Manager role and Directorie's mission. Showcase your understanding of their embedded agency model.
- Prepare for behavioral questions: Be ready to discuss how you've managed teams, handled client challenges, and driven project success.
- Research Directorie's culture: Understand their values (Hungry, Blue Collar, MacGyver) and how you embody them in your work.
- Highlight remote work proficiency: Emphasize your ability to work effectively in a virtual environment and your self-starter attitude.
Technical preparation
Master project management software.,Study healthcare marketing regulations (MLR).,Practice financial forecasting techniques.,Review client brand strategy frameworks.
Behavioral questions
Describe a time you led a team under pressure.,How do you build strong client relationships?,Share an example of a challenging project you managed.,How do you mentor and develop junior team members?
Frequently asked questions
- What is the work arrangement for the Senior Marketing Manager role at Directorie?
- The Senior Marketing Manager position at Directorie offers a remote working environment. While the role is primarily remote, there is an expectation of occasional travel, averaging two trips per month, for client and company meetings.
- What industry experience is required for the Senior Marketing Manager position?
- Directorie requires candidates for the Senior Marketing Manager role to have a broad knowledge of the healthcare industry, with specific experience in pharmaceutical or medical device companies. This experience can be from a corporate marketing department or a marketing agency.
- How does Directorie's 'embedded' model differ from traditional agencies for a Senior Marketing Manager?
- Unlike traditional creative agencies, Directorie embeds its team members directly within client brand teams. As a Senior Marketing Manager, you will operate as an extension of the client's team, fostering deep collaboration and ensuring seamless execution of marketing tactics.
- What kind of team management experience is expected for the Senior Marketing Manager at Directorie?
- The Senior Marketing Manager is expected to have experience building and managing successful teams. This includes motivating direct reports, guiding their professional growth, and ensuring premier client support through effective team leadership.
- What are Directorie's core values and how do they apply to the Senior Marketing Manager role?
- Directorie's core values are 'Be Hungry' (ambitious and eager to learn), 'Be Blue Collar' (willing to do any task), and 'Be a MacGyver' (creative problem-solving). As a Senior Marketing Manager, you'll embody these by proactively driving projects, rolling up your sleeves to support the team, and finding innovative solutions for clients.
- What is the salary range for the Senior Marketing Manager position at Directorie?
- The starting base salary range for the Senior Marketing Manager position at Directorie is $90,500 to $127,500 per year, based on experience and qualifications. Additionally, performance-based bonuses are offered.
- What type of clients does Directorie serve, and what marketing areas are covered?
- Directorie serves commercial life science brands, primarily in the pharmaceutical, nutraceutical, and medical device sectors. The Senior Marketing Manager role will involve managing a broad range of marketing tactics, including launch readiness, brand material development, market research, and agency oversight.
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