Web UX/UI Strategist

Web UX/UI Strategist at Intero Digital

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When you join Intero Digital, you become part of a collaborative, creative, and growth-minded community of innovators, strategists, and creators pushing the boundaries of what’s possible in digital marketing. As a full-service digital marketing agency with deep expertise across every major discipline, you won’t just be part of the digital landscape—you’ll help shape it. Intero Digital is a remote-first company with physical offices in San Diego, CA, Colorado Springs, CO, and Columbus, OH.

The Mission (aka The Role)

We’re looking for a Web UX/UI Strategist to help shape the structure, logic, and usability of complex websites and application-driven digital experiences. This role combines strategy, UX, technology, and execution, owning how digital experiences are planned before design and development begin.

You’ll lead client discovery conversations, translate business goals into clear site architectures and requirements, and ensure projects are built on a strong strategic foundation. This role also plays a critical part in prototyping, quality assurance, and website audits, helping elevate the quality and consistency of our work across all engagements.

The candidate may be based in Columbus, OH (hybrid) or remotely in selected US states including AL, AZ, CA, CO, FL, GA, IL, IN, KS, KY, MI, MN, MO, NC, NJ, NV, NY, OH, TN, TX, UT, VA, WA, and WI.

Mission Objectives (Essential Functions)

UX Strategy and Architecture

• Lead client discovery calls related to website and application strategy.
• Build complete site maps, information architecture, and content framework plans.
• Define user flows, navigation logic, content priorities, and structural recommendations.
• Collaborate with internal creative and dev teams and client teams to ensure architectural decisions align with business goals and UX best practices.

Requirements Gathering and Documentation

• Facilitate discovery sessions with clients to define functional, technical, and content requirements.
• Document requirements and acceptance criteria clearly for cross-team execution.
• Translate business needs into actionable, engineering-ready specifications.

Prototyping

• Ability or willingness to learn tools like Bolt/Base44 (or comparable tools) to produce interactive prototypes.
• Create wireframes, user flows, and early-phase UX artifacts that guide design and development.
• Maintain a library of UX components to accelerate future builds.

QA and QA Automation

• Conduct detailed QA on all site builds using replicable checklists.
• Create and manage automated QA processes to reduce manual testing where possible.
• Document bugs and issues unambiguously for developers using BugHerd or similar tools.

Website Audits and Insights

• Perform UX/UI audits, decision-making analyses, accessibility reviews, and structural evaluations.
• Provide actionable recommendations that tie usability, conversion, and SEO together.
• Contribute to strategy/CRO roadmaps for ongoing enhancement programs.

Your Space Suit Specs (Requirements and Qualifications)

• Strong background in Web UX architecture, IA, or digital strategy.
• Experience with prototyping (Bolt, Base44, Figma, Whimsical, or similar).
• Understanding of front-end behavior and CMS structures (WordPress highly preferred).
• Strong analytical, critical thinking, and documentation skills; highly detail-oriented.
• Bonus: Experience with QA automation tools (Ghost Inspector, Playwright, Cypress, etc.).
• Bonus: Comfortable learning and adopting new AI tools quickly.
• Collaborative spirit and ability to thrive in an autonomous, remote-first environment.
• Curiosity and a drive to innovate.
• Excellent written and verbal communication skills.
• Creative problem-solving and adaptability in a fast-changing environment.
• Strong project management and organization skills.
• Strong understanding of digital channels.
• Formal education is not required—skill, creativity, and initiative are what matter most.

Company Sponsored Benefits at Intero Digital

At Intero Digital, we believe in taking care of our crew. From stellar healthcare to interstellar growth opportunities, we’ve got you covered! Think of the following benefits as your toolkit for living your best work-life.

Full-Time Employee Benefits

• 1-Week Winter Break
• 13 Paid Holidays
• Flexible Paid Time Off
• Paid Sick Leave
• Paid Parental Leave and Return to Work Program
• Paid Jury Duty Leave
• Paid Bereavement Leave

Employer Covered Benefits

• 96.5% covered Medical Insurance
• 100% covered Long-Term Disability Insurance
• 100% covered Life Insurance Policy

Additional Elective Benefits Available

• 401(k) Matching after 1 Year of Employment
• Dental Insurance
• Vision Insurance
• Short-Term Disability Insurance
• Hospital Indemnity Insurance
• Legal Insurance
• Pet Insurance

Key skills/competency

• UX Strategy
• Information Architecture (IA)
• Prototyping
• Requirements Gathering
• QA Automation
• Website Audits
• Content Management Systems (CMS)
• WordPress
• Figma
• SEO (Search Engine Optimization)