Senior CRO Consultant
DEPT®
Job Overview
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Job Description
About DEPT®
DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention services across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Meta, eBay, and OpenAI. We have been certified B Corp and Climate Neutral since 2021.
Job Purpose: Senior CRO Consultant at DEPT®
DEPT®/Data has the mission to help DEPT® make the best work in the industry using data to optimise everything we do. This Senior CRO Consultant role sits within our Data & AI practice, which includes data strategists, data scientists, engineers and analysts that work alongside DEPT® teams around the world across different services – from commerce, to full-funnel media, content engineering to internal operations.
As a Senior CRO Consultant, you’ll make data-driven decisions, and you know how to clearly visualise user needs and report them to our clients. You know how to use heat maps, user recordings and polls to generate insights and translate them to hypotheses. You define experiments into a roadmap, conduct those and present back the results. You’ll let our designers and developers know what has to be done if you need their support in experiment delivery.
By presenting complex answers in a clear fashion, you're able to convince your clients into what optimisations to prioritise. In this way you actively support the data driven development and increasing conversion of the platforms we deliver to our clients.
Key Responsibilities
- Helping clients define how to measure their digital success (KPIs / Conversion), aligned with their business objectives.
- Analysing data through (Google) analytics or user feedback (Hotjar/Contentsquare) reviews, turning data into insights.
- Benchmarking user journeys against best practices through Heuristic walkthroughs.
- Conducting deep dive analysis to support backlog priorisation for our clients digital platforms (site/shop/app).
- Responsible for creating test plans, executing A/B tests and evaluation.
- Join in (or lead) client workshops.
- Producing and delivering reports/audits that summarise your findings.
- Contributing to conversion programmes driving continuous improvements through iterative learning.
What We Are Looking For
- Relevant working experience as an optimisation consultant preferably within the digital marketing field.
- Know your way around Google Analytics, Hotjar and/or Contentsquare and tools like VWO or Optimizely.
- Have a commercial entrepreneurial drive.
- Have experience at a digital agency (bonus points).
What DEPT® Offers
We offer a flexible, hybrid working policy (2-3 days from the office, depending on location) and the opportunity to work from abroad for 13 weeks a year. You'll receive 24 vacation days per year with the possibility to buy an unlimited number of extra vacation days. Enhance your skills with the DEPT®/YOU Learning Menu and Special Programs, offering courses tailored to your needs. Stay healthy with contributions to your well-being through the OpenUp platform, gym and wellness discounts, and healthy office lunches. Enjoy hassle-free commutes with a discount on a lease bike or an NS Business Card. DEPT® has a strong reputation for doing good, being a Certified B Corp® since 2021, a Great Place To Work since 2022 in the Netherlands, and 'Agency of the Year' at both The Lovies and The Webby Awards. You'll work with awesome clients, whether big, small, local, or global, celebrating all successes together.
Why Join DEPT®?
We are a Growth Invention company dedicated to helping ambitious brands grow faster. At the intersection of technology and marketing, we pioneer ideas, act fast, and continuously innovate. Our culture values curiosity, intent, and making a real impact. You'll find the freedom to explore, collaborate, and contribute meaningfully to clients, colleagues, and the world.
Diversity, Equity & Inclusion
DEPT® prides itself on creating an inclusive workplace where everyone can thrive. We actively recruit, develop, and retain talented individuals from diverse backgrounds. If you're unsure you meet all qualifications, we encourage you to apply. We also offer reasonable adjustments to support you throughout the recruitment process and your time with us.
Key skills/competency
- CRO
- Google Analytics
- A/B Testing
- Heatmaps
- User Recordings
- Optimizely
- VWO
- Data Analysis
- Client Consulting
- Conversion Optimization
How to Get Hired at DEPT®
- Research DEPT®'s culture: Study their mission, values like 'better together' and 'relentlessly curious,' recent awards, and B Corp certification on LinkedIn and Glassdoor.
- Tailor your resume for DEPT®: Highlight relevant experience in CRO, Google Analytics, A/B testing, and client consulting, using keywords from the job description to showcase alignment with their digital marketing and data strategy.
- Showcase data-driven impact: Prepare examples of how you've used tools like Hotjar, Contentsquare, VWO, or Optimizely to generate insights, define experiments, and drive measurable conversion increases for clients.
- Demonstrate client communication skills: Emphasize your ability to present complex data clearly, convince stakeholders, and lead workshops, proving you can effectively manage and influence client relationships at DEPT®.
- Highlight agency experience: If you have prior digital agency experience, be sure to articulate how this background prepares you for the fast-paced, client-focused environment at DEPT®.
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