Principal Product Marketing Manager AI & Platform
@ Deel

Hybrid
$200,000
Hybrid
Full Time
Posted 22 days ago

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XXXXXXXXXX XXXXXXXXXXX XXXXXXXX******* @deel.com
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Job Details

About Deel

Deel is an all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. We combine HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform, featuring AI-powered tools and a fully owned payroll infrastructure in over 150 countries.

Our Achievements

Recognized by CNBC Disruptor 50, Forbes Cloud 100, Deloitte Fast 500, and more, our dynamic team spans 100+ countries, speaks 74 languages, and maintains high customer satisfaction ratings.

Role Overview

As the Principal Product Marketing Manager AI & Platform at Deel, you will be a senior leader focusing on defining and executing go-to-market strategies for our AI & Platform products. You will collaborate with cross-functional teams to develop compelling messaging, align product positioning with business objectives, and drive market growth.

Key Responsibilities

  • Lead cross-functional teams including marketing, product management, and sales.
  • Develop and execute comprehensive go-to-market strategies for product launches and enhancements.
  • Conduct in-depth market research and analysis to understand customer needs.
  • Craft clear positioning and messaging across all customer-facing materials.
  • Coordinate product launches and sales enablement initiatives.
  • Drive customer advocacy and measure performance through defined KPIs.
  • Represent Deel at industry events and contribute to thought leadership content.

Qualifications

  • Bachelor’s degree in Marketing, Business, or related field; MBA preferred.
  • Over 10 years of product marketing experience with 5+ years in a leadership role.
  • Strong strategic, analytical, and written & verbal communication skills.
  • Proven cross-functional leadership and team mentoring abilities.
  • Experience with marketing automation platforms, CRM, and analytics tools.

Total Rewards

Competitive pay, stock grants, flexible remote work options with optional WeWork access, and extensive benefits.

Equal Opportunity & Accommodation

Deel is committed to diversity and inclusion. We provide accommodations upon request during the recruitment process. Contact our Talent Acquisition Team if needed.

Additional Information

For positions in New York City, our evaluation process complies with NYC Local Law 144. We also use Covey Scout for Inbound since March 30, 2025.

Key skills/competency

  • Product Marketing
  • Go-to-Market
  • Market Research
  • Cross-Functional Leadership
  • Positioning
  • Messaging
  • Customer Advocacy
  • Sales Enablement
  • Performance Measurement
  • Thought Leadership
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How to Get Hired at Deel

🎯 Tips for Getting Hired

  • Research Deel's culture: Understand their global, innovative work environment.
  • Customize your resume: Highlight AI and product marketing experience.
  • Prepare examples: Showcase cross-functional leadership and successful launches.
  • Network effectively: Connect with current employees on LinkedIn.

📝 Interview Preparation Advice

Technical Preparation

Review CRM and automation tools.
Study market research methodologies.
Brush up on sales enablement strategies.
Analyze recent product launch case studies.

Behavioral Questions

Describe a successful cross-team project.
Explain a challenge in aligning marketing teams.
Share leadership experiences in product launches.
Discuss handling conflicting stakeholder views.

Frequently Asked Questions