Campaign Desk Marketing Operations and Automation @ D2L
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Job Details
About D2L
D2L is a cloud company modernizing education and building the Future of Work. They transform traditional teaching models into personalized, student-centric experiences that improve engagement, retention, and results across various learning environments.
Job Summary
The Campaign Desk Marketing Operations and Automation role acts as a key connector across the organization. It focuses on coordinating campaign execution, managing team capacity, and ensuring alignment across multiple marketing channels.
How Will You Make an Impact?
- Campaign Desk Leadership: Serve as the go-to contact for marketing leadership and cross-functional teams.
- Program & Campaign Management: Support planning, execution, and monitoring of multi-channel campaigns.
- Request Triage & Intake: Manage and prioritize incoming cross-functional requests.
- Bandwidth & Resource Tracking: Monitor team capacity and flag potential resource constraints.
- Process Improvement: Develop and refine marketing operations processes using tools like JIRA.
- Marketing Automation: Oversee marketing automation systems to ensure workflow efficiency.
- Compliance & Governance: Ensure campaigns meet legal standards and privacy regulations.
Competencies & Skills
Applicants should be technically savvy with marketing technologies, detail-oriented, creative in process optimization, and strong communicators. Experience with platforms like Salesforce Marketing Cloud, HubSpot, or Marketo is ideal. A Bachelor's degree in Marketing or Business and a minimum of 3 years in marketing operations or campaign management are required.
Why Join D2L?
At D2L, you will engage in impactful work that transforms education. Benefits include flexible work arrangements, learning and growth opportunities, tuition reimbursement, wellness subsidies, competitive benefits packages, and more. Offices are located in Kitchener, Winnipeg, Vancouver, and Melbourne, with flexible options available.
Key Skills/Competency
- Marketing Operations
- Campaign Management
- Automation
- Project Management
- Resource Tracking
- Process Improvement
- Technical Savvy
- Compliance
- Collaboration
- Communication
How to Get Hired at D2L
🎯 Tips for Getting Hired
- Customize your resume: Highlight marketing operations and campaign experience.
- Showcase technical skills: Emphasize automation and project tools proficiency.
- Research D2L: Understand their mission and digital transformation.
- Prepare for interviews: Practice explaining process improvements and cross-team coordination.