Email Marketing Manager

@ Cyera

Who We Are

Come join the company reinventing data security, empowering businesses to realize the full potential of their data. As the leading data security platform purpose-built for the cloud era, Cyera’s mission is to reinvent how businesses secure data, enable agile collaboration, and boldly pursue new business opportunities. Trusted by security teams at leading global businesses and backed by the world’s leading investors, Cyera is ushering in the new era of data security.

The Opportunity

Cyera is seeking an experienced Email Marketing Manager to elevate our lifecycle marketing and nurture strategy across every touchpoint. This role is strategic and hands-on, ideal for someone who thrives at the intersection of storytelling, data, and automation.

Responsibilities

• Own email strategy: Define short and long term strategies to nurture our database through the buying funnel.
• Monitor overall cadence: Maintain holistic email frequency and messaging for consistent engagement.
• Define personas and segments: Develop buyer personas for targeted messaging and personalization.
• Design nurture tracks: Build automated journeys tailored to key audiences.
• Own execution: Build, QA, and deploy emails in marketing automation platforms ensuring flawless delivery.
• Champion quality and empathy: Collaborate to ensure content meets best practices for engagement and accessibility.
• Develop insights and reporting: Track performance and translate data into actionable optimizations.
• Own testing, automation and personalization: Strategize A/B tests and refine automated, personalized nurture programs.

Required Qualifications

• 4+ years of experience in email or lifecycle marketing in B2B tech or cybersecurity.
• Strong strategic thinking for holistic email program management.
• Deep understanding of segmentation, automation, and personalization best practices.
• Hands-on experience with platforms like HubSpot, Marketo, or similar.
• Excellent writing, editing, and storytelling skills.
• Analytical mindset with capability to interpret performance data.
• Passion for understanding audiences and simplifying complex topics.

Benefits

• Ability to work remotely with office setup reimbursement.
• Competitive salary plus unlimited PTO.
• Paid holidays and sick time.
• Health, vision, and dental insurance.
• Life, short and long-term disability insurance.

Key skills/competency

email strategy, lifecycle, segmentation, automation, personalization, storytelling, analytics, Marketo, data security, reporting