Digital Marketing Manager

About CuringBusy

CuringBusy is a Fully Remote company, providing subscription-based, remote Executive Assistant services to busy Entrepreneurs, Business owners, and Professionals across the globe. We help entrepreneurs free up their time by outsourcing their everyday, routine admin work like calendar management, email, customer service, and marketing tasks like social media, digital marketing, website management, etc.

Job Overview

We are seeking a results-driven and strategic Digital Marketing Manager to join our growing team at CuringBusy. The ideal candidate will play a dual role—managing client-facing digital marketing projects while also leading a team of marketing virtual assistants. This role requires a deep understanding of digital marketing solutions, international client management, and the ability to deliver tailored strategies to meet diverse client requirements.

Requirements

• Act as the primary point of contact for clients, understanding their digital needs and developing result-oriented marketing strategies.
• Oversee and execute digital campaigns across SEO, SEM, social media, email marketing, content marketing, and paid advertising.
• Provide reporting on the various online performance KPIs such as CTRs, CPMs & CPCs.
• Website development on WordPress.
• Collaborate with VAs to ensure the timely execution of client deliverables.
• Analyze performance data and provide regular reports and insights to clients.
• Stay updated on global digital marketing trends and tools, integrating them into client strategies as needed.
• Lead, mentor, and manage a remote team of Digital Marketing VAs to ensure quality and performance.
• Handle client escalations and maintain high satisfaction levels.
• Participate in client onboarding and proposal presentations.

Candidate Requirements and Qualifications

• 3+ years of experience in digital marketing, including agency or virtual setup experience.
• Proven client-facing experience with international clients (US, UK, Canada, etc.)
• Strong understanding of all major digital marketing channels and tools (Google Ads, Meta, LinkedIn, SEO tools, CRM, etc.)
• Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
• Experienced in any of the Website Platforms: WordPress, Wix, Shopify, WooCommerce, PrestaShop, and Squarespace.
• Experience with advertisement tools (e.g., Google Ads, Facebook Ads, Bing Ads, Instagram Ads, YouTube ads, etc.)
• Knowledge of Software like Mailerlite, Mailchimp, Sendinblue, Sender, Hubspot email marketing, Omnisend, Sendpulse, Mailjet, Moosend, etc.
• Familiarity with databases (e.g., MySQL, MongoDB), web servers (e.g., Apache), and UI/UX design.
• Excellent communication, presentation, and interpersonal skills.
• Experience managing and mentoring remote marketing teams.
• Strategic thinker with the ability to align digital solutions with business goals.

Your Benefits

• Work from Home Job/Completely Remote.
• Opportunity to grow with a Fast-Growing Startup.
• Exposure to International Clients.
• Work Timings: 3 pm-12 am/6 pm-3 am IST (Monday-Friday)
• Salary: Up to 6.5 LPA.

Key skills/competency

• SEO (Search Engine Optimization)
• SEM (Search Engine Marketing)
• Social Media Marketing
• Email Marketing
• Content Marketing
• Paid Advertising (PPC)
• WordPress Development
• Google Analytics
• Client Management
• Team Leadership