Freelance Designer
Cummings Creative, Inc. · New York, NY
- Hybrid
- Full-time
- $75,000 / year
- New York, NY
Job highlights
- Ongoing retainer basis for freelance digital design.
- Focus on e-commerce, web/mobile apps, and visual assets.
- Lead creative execution and mentor team members.
- Combine visual and product design for functional experiences.
- Collaborate on strategy, wireframing, and user flows.
About the role
About Us
Barrel partners with CPG brands to elevate their online presence and drive growth through e-commerce, website optimization, email, SEO, and content strategy. As a globally distributed team, we’re united by a mission to help clients succeed through thoughtful, customer-centric solutions. Our goal is to create experiences that resonate, add value, and build lasting connections with their communities.
The Role
We’re seeking a Freelance Digital Designer to collaborate with our team in leading and executing digital-focused projects. This role would be on an ongoing, retainer basis. Projects include e-commerce experiences, web/mobile apps, extending visual guidelines to new assets, and research and applying ecommerce best practices to all designs.
As a designer at Barrel, you carry the responsibility to not only ideate and execute on creative and intelligent design concepts but to lead by example, motivate other team members, and therefore, reach the highest standards of work. We are looking for someone who is a creative problem solver who combines visual design and product design, knowing how to build appealing and functional experiences.
For Barrel, design is the process of thinking, planning, and imagining products that effectively solve problems for our clients. In addition to creating compelling visuals, our design team plays a key part in crafting intuitive user experiences through wireframing, mapping user flows and navigation, and developing micro-interactions.
Key Responsibilities
- Ideate and execute on creative concepts
- Create conceptual and practical designs that map back to the client’s business goals, audience, and vertical
- Maintain high standards among the team and ensure only the best work is shared with the client
- Confidently lead client meetings and workshops as requested
- Confidently delegate tasks to and provide support for juniors members of the team
- Challenge clients on their requirements and advise on best practices
- Take and develop briefs from CD/ACD/account team into execution
- Contribute to and drive the process with both internal and client teams
- Provide scoping estimates for new and ongoing client work as requested
- Continually experiments with new tools and technologies, and prototypes with those existing. Encourages the same among the team
- Provide, and often lead, useful contributions to team meetings and conversations
- Provide thoughtful and constructive feedback during presentations and critiques of junior team members’ work
Skills Required
- At least 4+ years of agency experience preferred, demonstrated expertise in digital design. Product design experience is a bonus.
- Has a solid knowledge of industry tools and understanding of designing intuitive and responsive user experiences
- Has a strong digital and web vocabulary. Can speak confidently to clients about web platforms, how designs will function and how designs will be implemented.
- Able to work efficiently under pressure and tight deadlines, always aware of budgets and time spent
- Possess strong project management and organizational skills, able to confidently communicate with external teams and clients alike
- Able to articulate thoughts clearly and concisely in all verbal and written communications
- Maintains a meticulous attention to detail in all deliverables
- Has the foresight to see upcoming challenges and proactively plans ahead to ensure all deadlines are met
Key skills/competency
- Digital Design
- Product Design
- E-commerce Design
- User Experience (UX)
- User Interface (UI)
- Wireframing
- Client Communication
- Project Management
- Creative Concept Development
- Responsive Design
Skills & topics
- Freelance Designer
- Digital Design
- E-commerce
- Web Design
- App Design
- UX Design
- UI Design
- Product Design
- Creative
- Agency Experience
How to get hired
- Tailor your resume: Highlight agency experience, digital design expertise, and product design skills. Quantify achievements with data where possible.
- Showcase your portfolio: Present a strong portfolio demonstrating your ability to create appealing and functional digital experiences, especially in e-commerce.
- Prepare for client interactions: Be ready to discuss your design process, how your designs meet business goals, and your experience with client communication.
- Demonstrate technical proficiency: Be ready to discuss your knowledge of industry tools and your understanding of responsive and intuitive user experiences.
Technical preparation
Behavioral questions
Frequently asked questions
- What type of projects can I expect as a Freelance Digital Designer at Cummings Creative, Inc.?
- As a Freelance Digital Designer at Cummings Creative, Inc., you can expect to work on a variety of digital-focused projects. These include e-commerce experiences, web and mobile applications, extending visual guidelines to new assets, and applying e-commerce best practices to designs. The role is on an ongoing, retainer basis, suggesting a consistent workflow.
- What is the expected experience level for the Freelance Digital Designer role at Cummings Creative, Inc.?
- Cummings Creative, Inc. prefers candidates with at least 4+ years of agency experience and demonstrated expertise in digital design. Product design experience is considered a bonus. A solid knowledge of industry tools and an understanding of designing intuitive and responsive user experiences are also essential.
- How does Cummings Creative, Inc. view the role of design within the company?
- At Cummings Creative, Inc., design is viewed as a comprehensive process of thinking, planning, and imagining products that effectively solve client problems. The design team is crucial not only for creating compelling visuals but also for crafting intuitive user experiences through wireframing, user flows, and micro-interactions. They value creative problem-solvers who blend visual and product design.
- What are the key responsibilities for a Freelance Digital Designer at Cummings Creative, Inc.?
- Key responsibilities include ideating and executing creative concepts, creating designs that align with client goals, maintaining high work standards, leading client meetings, and potentially delegating tasks to junior team members. You'll also advise clients on best practices, develop briefs into execution, provide scoping estimates, and experiment with new tools and technologies.
- What kind of collaboration and team environment can I expect at Cummings Creative, Inc.?
- Cummings Creative, Inc. values openness, constant communication, and a sense of humor. They seek cultural fit above all else. As a designer, you'll be expected to lead by example, motivate team members, and contribute constructively to team meetings and critiques. The team is globally distributed.