18 days ago
Associate Director Digital Marketing
Crisil
On Site
Full Time
$150,000
Mumbai, Maharashtra, India
Job Overview
Job TitleAssociate Director Digital Marketing
Job TypeFull Time
Offered Salary$150,000
LocationMumbai, Maharashtra, India
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Job Description
Associate Director - Digital Marketing
Key Responsibilities:
- Develop and execute integrated digital marketing strategies across website, social media, and digital platforms.
- Lead enterprise marketing initiatives, ensuring alignment with organizational objectives and business growth.
- Drive ROI-focused campaigns with a demand generation mindset and digital-first approach.
- Collaborate with stakeholders and senior leadership to ensure alignment of marketing initiatives with overall business strategy.
- Lead cross-functional teams and external agencies to ensure seamless execution of campaigns.
- Monitor, measure, and report on campaign effectiveness and optimize for continuous improvement.
Key Skills & Expertise:
- Proven expertise in integrated marketing and delivering measurable ROI.
- Strong experience in stakeholder management and business interactions at senior levels.
- Deep understanding of digital-first marketing approaches and emerging digital trends.
- Experience managing diverse marketing channels including website, social media, and enterprise campaigns.
Qualifications:
- 7 to 14+ years of progressive experience in marketing with a focus on digital and integrated marketing
- Strong leadership skills with the ability to inspire and manage high-performing teams.
- Excellent communication, strategic thinking, and problem-solving abilities.
- Industries like SaaS, BFSI, fintech, insurance, startup
- MBA/PG in Marketing or related field preferred.
Key skills/competency
- Digital Marketing Strategy
- Integrated Marketing
- Demand Generation
- ROI Analysis
- Stakeholder Management
- Cross-functional Leadership
- Digital Trends
- Campaign Management
- Marketing Optimization
- Team Leadership
How to Get Hired at Crisil
- Tailor your resume: Highlight experience in integrated digital marketing, demand generation, and ROI for Associate Director roles at Crisil.
- Showcase leadership: Emphasize your success in leading cross-functional teams and managing senior stakeholder relationships.
- Quantify achievements: Provide data-driven examples of campaign performance and measurable ROI from previous digital marketing initiatives.
- Research Crisil: Understand their business objectives, target industries (SaaS, BFSI, fintech), and recent marketing efforts to align your application.
- Prepare for interviews: Be ready to discuss digital marketing trends, strategic planning, and team management scenarios.
Frequently Asked Questions
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03What kind of marketing channels will I be managing as an Associate Director - Digital Marketing at Crisil?
04Is an MBA required for the Associate Director - Digital Marketing role at Crisil?
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06What does Crisil look for in terms of ROI for the Associate Director - Digital Marketing role?
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