Sr. T-Shaped Online Marketing Manager

Sr. T-Shaped Online Marketing Manager at Creator Group Holdings

At Marketing.MBA, a member of the Creator Group, we are seeking polymaths – generalists with world-class depth in at least one specialized area. If you possess broad strategic thinking, precise execution, and elite-level excellence in one domain, this is your opportunity. We don't just build campaigns; we build market leaders, aiming to position companies at the top of their industry for the long term. Excellence is our minimum standard. It's important that you understand how AI and automation amplify human intelligence, seeing the future as something to build, not to fear.

What You'll Do

• Build and optimize multi-channel, full-funnel marketing systems.
• Identify and implement AI-driven optimizations and automations to enhance output quality and efficiency.
• Lead performance strategy with a focus on ROAS, CAC, LTV, CPL, and conversion rate uplift.
• Drive creative testing, funnel optimization, and data-backed decision-making.
• Collaborate across teams for all non-specialist tasks, while executing at a top-1% level in your deep specialization.
• Present insights, performance reviews, and strategic recommendations to leadership and clients.
• Mentor team members and actively contribute to client success.

Your Deep Specialization

Every T-shaped marketer at Creator Group Holdings has one area of mastery. We are currently hiring for the following specializations:

Copywriting (Direct Response Specialist)

• Write persuasive, conversion-oriented copy for ads, funnels, emails, pages, and VSL scripts.
• Optimize existing copy to improve CTR, CVR, AOV, and LTV.
• Continuously refine messaging based on performance data.

Requirements: Proven direct-response background, strong buyer psychology understanding, near-native English, fast and strategic writing ability. Interest in AI-assisted copywriting workflows and prompt engineering.

Funnel Building (Framer / Webflow / ClickFunnels)

• Build high-converting landing pages and funnels using Framer, Webflow, and ClickFunnels.
• Set up automations with Zapier, ActiveCampaign, and n8n.
• Implement tracking (GTM, GA, pixels) and optimize for CVR, CTR, and CPC.

Requirements: 3+ years building funnels, strong Framer proficiency (core requirement), tracking implementation ability, conversion-oriented mindset. Interest in AI-assisted workflows.

Graphic Design (Visual Creative Specialist)

• Create visuals for ads, banners, social media graphics, logos, and layouts.
• Align with brand guidelines and revise based on performance insights.
• Prepare production-ready design files.

Requirements: Proficiency in Adobe Creative Suite, Figma, Canva. Strong fundamentals in layout, typography, color theory. Portfolio demonstrating creativity and versatility. Open to AI-assisted design workflows (Midjourney, DALL-E, etc.) to accelerate ideation.

Media Buying (Performance Master)

• Build and execute full-funnel media plans across Meta, Google, YouTube, and TikTok.
• Own large-scale budgets ($100k–$500k monthly).
• Leverage AI tools and automation to optimize bidding, targeting, and creative testing at scale.
• Present strategy, insights, and optimization paths to leadership and clients.

Requirements: 5–8+ years with large budgets, expert-level analytics and attribution knowledge, multi-platform campaign experience.

Video Editing (High-Impact Social & Direct Response)

• Cut and edit short-form content (Reels, TikTok), YouTube videos, ads, and VSLs.
• Execute end-to-end editing: rough cut, fine cut, color, sound.
• Apply storytelling principles and trend awareness to maximize impact.

Requirements: Several years in video editing, Premiere Pro/After Effects/DaVinci mastery, strong portfolio, experience with performance-oriented video. Familiarity with AI-assisted editing tools to speed up workflows and improve output quality.

Who You Are

This role demands a high-performance psychological profile characterized by fast-paced execution, structured thinking, and strategic ownership.

• Precise, organized, reliable, and detail-oriented.
• Calm under pressure with a strong work ethic and high standards.
• Analytical, strategic, and data-driven.
• Curious about AI and automation, actively exploring how technology can amplify your work and find asymmetric advantages.
• Excellent decision-making under tight deadlines.
• High level of ownership – you treat projects as if they were your own.
• Strong communication skills, able to translate complexity into simple strategic insights.
• Proven track record in your specialization with 3–8+ years of relevant experience.

What You Can Expect

• Remote & Flexible: Work from anywhere with flexible hours and a trust-based culture.
• Own Your Impact: Take responsibility, solve real problems, and see your ideas come to life.
• Elite Team: Work with experienced marketing experts, access cutting-edge tools, and continuously develop your skills.
• Career Growth: Clear growth paths, competitive pay, bonuses, and performance-based rewards.

If you're a T-shaped marketer with deep expertise and strong generalist skills, Creator Group Holdings wants to hear from you. Send us your unsolicited application – we hire exceptional talent before we need it.

Key skills/competency

• Online Marketing
• Performance Marketing
• AI Automation
• Conversion Rate Optimization
• Media Buying
• Funnel Building
• Direct Response Copywriting
• Creative Strategy
• Data Analysis
• T-Shaped Marketer