Social Media & Talent Manager, USA (Football-Focused)
Count Us In · United States
- Hybrid
- Contract
- $76,800 / year
- United States
Job highlights
- Manage social media and talent for climate action campaign.
- Create fresh, fan-first, emotionally resonant football content.
- Collaborate with players, clubs, creators, and agents.
- Work remotely with some travel required.
- Shape digital campaigns from concept to delivery.
About the role
Social Media & Talent Manager, USA (Football-Focused)
Start: April 2026
Location: US - remote based with some travel
Reports to: US Director, Where Football Lives
Salary: $4.8k – $5.2k (monthly, 4 days a week)
Note: In this JD, we refer to Football as the campaign is being run by a UK charity. By Football, we mean Soccer, not American Football.
About the Role
We’re looking for someone who lives and breathes football culture and knows how to tell a good story online. You’ll help us use football’s global reach to inspire climate action by creating content that feels fresh, fan-first, and emotionally resonant. This role sits at the intersection of social media management and talent coordination, helping bring the campaign to life across digital channels while supporting relationships with creators, players, and talent partners. You’ll plan and post social and digital content, work with players and clubs, brief creators, work with talent agents, and keep everything running smoothly across our busy campaign.
If you’ve got most of what’s listed below - and the curiosity and drive to learn the rest - we’d love to hear from you. The successful candidate will be highly organized, social-first, and comfortable working with agents and creators in a fast-moving campaign environment.
What you’ll do
Social:
- Identify and source compelling football stories aligned with the campaign.
- Write and post across Instagram, TikTok, X, LinkedIn, and YouTube.
- Collaborate with creators, players, and club partners to make stories worth sharing.
- Monitor channels for engagement, comments, and community activity.
- Track what’s working, learn from it, and keep improving.
- Support with comms materials and managing relationships with partners.
- Work in a fast-paced environment, working autonomously and collaboratively.
- Track performance metrics and support reporting on growth and engagement.
Talent:
- Act as a key point of contact for talent agents and representatives.
- Share campaign information, updates, and deliverables with agents.
- Manage inbound queries and coordinate responses with the campaign team.
- Maintain and update a central database of talent asks, commitments, and deliverables.
- Identify and reach out to new talent agents or representatives aligned with the campaign.
- Help coordinate talent participation in campaign content and activations.
What you’ll bring
- At least 3 years of experience in social, content, or comms with a portfolio of work demonstrating an individual creative response to questions.
- Experience tracking and reporting social performance metrics.
- A real feel for US football (soccer) culture and online trends, and a passion for the game.
- Ability to deliver excellent creative content from start to finish, including managing external support (e.g., video makers).
- Strong writing skills and a good creative eye with an understanding of original excellence.
- Confidence juggling projects and people.
- Curiosity, motivation, and consistency - the rest can be learned.
- Imagination and bravery to say your ideas out loud.
Why it matters
Our campaigns bring together fans, players, clubs, and broadcasters to protect the pitches, people, and places that make the game possible. Football has the power to unite the world - now it’s being used to protect it, too.
What We Offer
- A flexible, remote-first working culture.
- A front-row seat to football culture - collaborating with clubs, players, creators, and major broadcasters on campaigns seen by millions.
- High-visibility work across international markets, including the UK, Brazil, and beyond.
- A values-driven, supportive team that encourages creativity, experimentation, and learning.
- The chance to shape exciting digital campaigns from concept to delivery, working with a diverse network of partners.
Key skills/competency
- Social Media Management
- Content Creation
- Talent Coordination
- Digital Marketing
- Campaign Management
- Community Engagement
- Storytelling
- Video Production
- Relationship Management
- Performance Tracking
Skills & topics
- Social Media Manager
- Talent Manager
- Content Creator
- Digital Marketing
- Campaign Manager
- Soccer
- Climate Action
- Remote Work
- Non-profit
- Social Media Strategy
- TikTok
- X
- YouTube
- Talent Relations
- Partnerships
- Community Management
- Performance Marketing
How to get hired
- Tailor your resume: Highlight your 3+ years of social, content, or comms experience, showcasing your creative portfolio and success in tracking social metrics.
- Showcase football passion: Emphasize your understanding of US soccer culture, online trends, and your ability to create compelling, fan-first content.
- Demonstrate organizational skills: Detail your experience managing multiple projects, coordinating with talent agents, and maintaining databases in fast-paced environments.
- Highlight creative and collaborative abilities: Provide examples of your strong writing, creative eye, and experience working with external support like video makers.
- Express your motivation: Convey your curiosity, bravery, and drive to learn, aligning with the campaign's mission to inspire climate action through football.
Technical preparation
Master Instagram, TikTok, X, LinkedIn, YouTube posting.,Practice tracking social media performance metrics.,Develop skills in sourcing compelling football stories.,Learn to manage external creative support efficiently.
Behavioral questions
Describe a time you told a bold idea.,How do you manage multiple competing projects?,How do you stay updated on soccer culture trends?,Share an example of a creative social media campaign.
Frequently asked questions
- What is the primary focus of the Social Media & Talent Manager role at Count Us In?
- The Social Media & Talent Manager at Count Us In will focus on leveraging football (soccer) culture to inspire climate action. This involves creating engaging digital content and managing relationships with players, creators, and talent partners.
- What does 'Football-Focused' mean for this Social Media & Talent Manager position?
- 'Football-Focused' in this role specifically refers to soccer, not American football, as the campaign is run by a UK charity. The ideal candidate will have a deep understanding of soccer culture and online trends.
- Is this a remote position, and is there any travel required for the Social Media & Talent Manager role?
- Yes, this is a remote-based position within the US. However, some travel will be required for campaign-related activities.
- What are the key responsibilities of the Social Media & Talent Manager at Count Us In?
- Key responsibilities include planning and posting social content across various platforms, collaborating with players and clubs, briefing creators, managing talent agents, tracking performance metrics, and maintaining talent databases.
- What qualifications are essential for the Social Media & Talent Manager role?
- Essential qualifications include at least 3 years of experience in social, content, or comms, a strong portfolio, experience tracking social metrics, a feel for US soccer culture and online trends, and excellent creative and organizational skills.
- How does Count Us In use football to promote climate action?
- Count Us In harnesses football's global reach and unifying power to inspire fans, players, and clubs to take action in protecting the environment. The campaign aims to connect the passion for the game with the need for climate action.
- What kind of content will the Social Media & Talent Manager be creating?
- The content will be fresh, fan-first, and emotionally resonant, focusing on compelling football stories that align with the campaign's mission. This will be shared across platforms like Instagram, TikTok, X, LinkedIn, and YouTube.
- What support can a candidate expect as a Social Media & Talent Manager at Count Us In?
- Count Us In offers a values-driven, supportive team that encourages creativity, experimentation, and learning. Employees also get the chance to shape exciting digital campaigns and work with a diverse network of partners.