Digital Media Specialist
Cosmetic Physician Partners
Job Overview
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Job Description
Digital Media Specialist at Cosmetic Physician Partners
Cosmetic Physician Partners is dedicated to establishing the premier network of physician-led medical aesthetic clinics throughout the US. We empower our clinics with a world-class leadership team, industry-leading support services, and an iconic brand experience, ensuring exceptional results that enhance the lives of both our clients and team members.
Position Overview
We are seeking a Digital Media Specialist to take charge of in-platform media buying for Google Ads and Meta. Reporting directly to the Director of Media, this specialist will collaborate cross-functionally with marketing and lead specialists to drive new patient acquisition across all Cosmetic Physician Partners clinics. You will be responsible for planning and executing media campaigns, with a strong emphasis on achieving measurable results.
Key Responsibilities
- Manage media buying and campaign execution for 10–15 clinics.
- Own media planning and optimization across Meta and Google Search platforms.
- Monitor and improve account performance to ensure campaigns meet efficiency and volume targets.
- Build reports and share actionable insights with internal teams and clinic partners.
Qualifications
- 1–3 years of agency or media buying experience with a strong understanding of performance metrics.
- Expertise in both paid social and paid search, specifically with Google and Meta platforms.
- Understanding of both performance and brand marketing tactics.
Benefits
- Competitive salary and performance-based incentives.
- Comprehensive training and development opportunities.
- Access to medical aesthetics treatments at discounted rates.
- Dynamic and supportive work environment with opportunities for career advancement.
Key skills/competency
- Google Ads
- Meta Ads
- Media Buying
- Campaign Management
- Performance Marketing
- Paid Social
- Paid Search
- Data Analysis
- Reporting
- Patient Acquisition
How to Get Hired at Cosmetic Physician Partners
- Research Cosmetic Physician Partners' mission: Study their network expansion strategy and commitment to medical aesthetics.
- Tailor your resume: Highlight direct experience with Google Ads, Meta buying, and performance marketing metrics.
- Showcase campaign results: Prepare specific examples of successful paid social and search campaigns you've managed.
- Prepare for platform-specific questions: Be ready to discuss optimization strategies for Google and Meta platforms in detail.
- Demonstrate cross-functional collaboration: Share instances where you've worked with marketing or sales teams to achieve targets.
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