Head of Brand Strategy @ CoreWeave
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About CoreWeave
CoreWeave is the AI Hyperscaler™, delivering a cutting edge cloud platform powering the next wave of AI with high performance, efficiency, and resilience. Operating since 2017, CoreWeave has a growing footprint in the US and Europe and was ranked among the TIME100 most influential companies of 2024.
About the Role
The Head of Brand Strategy leads global brand marketing efforts. In this role, you will define and evolve CoreWeave's core brand messaging and integrated campaigns. You will work with cross-functional teams including Creative, Communications, Social, Product, Legal, and Marketing to deliver consistent and compelling brand experiences.
Key Responsibilities
- Define and articulate CoreWeave’s brand positioning and messaging.
- Develop and maintain comprehensive brand guidelines.
- Lead breakthrough integrated marketing campaigns globally.
- Mentor and scale a high-performing brand strategy team.
- Track brand health metrics and optimize brand impact.
- Collaborate with Research & Insights to leverage data and insights.
- Amplify the brand through strategic partnerships, events, and ecosystem plays.
- Provide thought leadership at the executive level.
Preferred Qualifications
- 15+ years of brand marketing experience with global brands.
- 7+ years leading high-performing teams.
- Experience in enterprise technology, cloud, and AI industries.
- Strong analytical, strategic thinking, and communication skills.
- Experience working with Creative, Communications, and Product teams.
- Bachelor’s degree or equivalent practical experience.
Why CoreWeave?
CoreWeave operates in a dynamic, rapidly growing environment with a culture that prizes curiosity, ownership, empowerment, client excellence, and teamwork. You will have the opportunity to work with top talent and drive impactful brand storytelling in a company recognized globally for its innovation.
Compensation & Benefits
The base salary range for this role is $191,000 to $281,000 with additional discretionary bonus, equity awards, and a comprehensive benefits package. Benefits include fully paid medical/dental/vision, life insurance, disability insurance, retirement plans, paid time off, and more.
Workplace & Additional Information
This role primarily follows a hybrid work arrangement, with onboarding at one of our US or European hubs and quarterly team gatherings.
Key skills/competency
- Brand Strategy
- Global Marketing
- Integrated Campaigns
- Team Leadership
- Creative Direction
- Data Analysis
- Innovation
- Executive Communication
- Cross-functional Collaboration
- Market Insights
How to Get Hired at CoreWeave
🎯 Tips for Getting Hired
- Customize your resume: Tailor it to highlight brand strategy skills.
- Research CoreWeave: Understand their AI and cloud innovations.
- Showcase leadership: Provide examples of team mentoring.
- Prepare storytelling examples: Demonstrate creative campaign successes.
- Align with culture: Emphasize values like ownership and collaboration.