Manager, Media and Brand Marketing

Manager, Media and Brand Marketing

Ready to make an impact at one of the most iconic brands in real estate? As Manager, Media & Brand Marketing for the CENTURY 21® brand, you’ll be at the center of how we show up to consumers -- leading media strategy, shaping our digital presence, and bringing bold ideas to life. From overseeing national media plans with our agency partners to managing video production and driving content for century21.com, this role blends creativity with strategy to deliver results. The ideal candidate is detail-oriented, creative, and collaborative, with a passion for delivering impactful media strategies and compelling content that drives engagement and growth. If you’re passionate about storytelling, thrive in a fast-paced environment, and love turning vision into action, this is your chance to help define how millions experience the CENTURY 21 brand. Note: This position is 100% in-office at either the Madison, NJ HQ office or the New York City HQ office.

Key Responsibilities

Media Planning & Execution

• Oversee development and implementation of media plans in partnership with the media agency, ensuring alignment with brand objectives and budget.
• Monitor campaign performance and collaborate on optimization strategies to maximize ROI.

Video Production Management

• Project manage video production initiatives from concept through delivery, coordinating timelines, budgets, and creative resources.
• Support development of brand storytelling content for use across digital platforms and campaigns.

Website Content & Design

• Lead content strategy and design for century21.com, ensuring a seamless, engaging, and brand-consistent consumer experience.
• Collaborate with internal teams and external partners to maintain site updates and optimize user experience.

Creative Support

• Provide design support for marketing initiatives using Canva, ensuring brand standards are upheld across all assets.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.
• 5+ years of experience in media planning, digital marketing, or content management.
• Strong understanding of media channels, analytics, and performance optimization.
• Experience managing creative projects and working with agencies.
• Proficiency in Canva and familiarity with CMS platforms.
• Excellent organizational, communication, and project management skills.

Key skills/competency

• Media Planning
• Brand Marketing
• Digital Marketing
• Content Management
• Video Production
• Website Strategy
• Canva
• Project Management
• Agency Management
• Marketing Strategy