Werkstudent Content & Brand (m/w/d)

About the Role

This is a hands-on brand and content role at a growing B2B marketing agency in Berlin — the kind of opportunity where you own the brand presence from day one, not just contribute to it. You'll shape how the company shows up across LinkedIn, video, design, and sales materials, working directly with founders and with real creative autonomy.

What You'll Do

• Write LinkedIn content for founder and company accounts — hooks, carousels, and storylines tuned to a B2B audience.

• Produce image and video content end-to-end: concept, shoot, edit, and deliver — Reels, talking heads, customer testimonials, and behind-the-scenes footage.

• Maintain brand consistency across all touchpoints: website, pitch decks, sales materials, and templates.

• Build and manage the content calendar, keeping a consistent publishing cadence across channels.

• Track performance metrics, identify winning formats, and scale what resonates.

What We're Looking For

• Currently enrolled student available 16–20 hours per week, ideally for 12+ months.

• Proficient in video editing tools (CapCut, Premiere, or equivalent) and design tools (Figma, Canva, or equivalent).

• Demonstrated experience producing LinkedIn content — posts, carousels, hooks — and a clear understanding of what performs on the platform.

• Experience writing marketing or brand copy for B2B or SaaS audiences.

• Comfortable managing content calendars and executing against consistent publishing schedules.

• Experience analyzing content performance data and using insights to inform strategy.

• Experience with photography, lighting, or on-location shoots is a plus.

• Exposure to B2B go-to-market, sales enablement, or SaaS marketing is a bonus.

• A portfolio or examples of work you've created — required to be considered.

• Self-directed: you generate ideas, execute them, and seek feedback rather than waiting for instructions.

Location

On-site in Berlin, Germany (Mitte area). This is not a remote role.