Senior Consultant, Digital Experience Platform @ CIBC
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About the Opportunity
At CIBC, we are building a relationship-oriented bank for the modern world. We value passionate professionals dedicated to doing what’s right for our clients. Our team empowers you to use your strengths and ambitions to make a meaningful impact.
What You’ll Be Doing
The Senior Consultant, Digital Experience Platform reports to the Director of Digital Experience Platform. You will lead the development of roadmaps, identify external partnership opportunities, and set technical/data specifications, frameworks, and tagging methodologies to enhance CIBC’s Adobe Journey Optimizer (AJO) and Customer Data Platform (CDP) for personalization.
You will manage standards, configurations, and governance of the Adobe stack (including Analytics, AJO, AAM, AEP, CDP, Target, etc.) by collaborating with Technology Partners, Analytics, and Marketing teams to consolidate data from diverse sources, analyze performance metrics, and communicate insights to executive leadership.
Key Responsibilities
- Oversee Adobe integrations and tagging architecture.
- Collaborate with cross-functional teams for competitive intelligence.
- Conduct weekly digital metrics assessments and risk evaluations.
- Mentor and support a diverse team of professionals.
- Research and implement digital industry trends.
Who You Are
You have 5 to 7 years of experience in designing Digital Analytics solutions for web and mobile applications, along with strong programming skills in JavaScript, SQL, Python, or R. Your expertise in digital tagging, campaign tracking, and client journey personalization is key. You are adept at translating complex data into clear reporting and dashboards, and you have effective communication skills to interact with executive leadership.
What CIBC Offers
CIBC values your growth and offers competitive salary, incentive pay, benefits, pension plan, employee share purchase plan, and other wellbeing and recognition programs. Enjoy a flexible hybrid work environment (1-3 days on-site in Toronto).
Key Skills/Competency
- Adobe Analytics
- Adobe Experience Platform
- Digital Analytics
- Data Analysis
- JavaScript
- SQL
- Python
- Client Personalization
- Cross-functional Collaboration
- Technical Leadership
How to Get Hired at CIBC
🎯 Tips for Getting Hired
- Research CIBC's culture: Study their mission, values, and recent news.
- Customize your resume: Highlight digital analytics and Adobe skills.
- Emphasize relevant experience: Showcase web and mobile analytics projects.
- Prepare for technical discussions: Be ready with case studies and examples.