Digital Art Director (F/M/X)
Christian Dior Couture · Paris, Île-de-France, France
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- On site
- Full-time
- €85,000 / year
- Paris, Île-de-France, France
Job highlights
- Orchestrate Dior's digital creative expression across platforms.
- Ensure brand identity consistency online.
- Define asset deployment and optimization strategies.
- Translate campaign vision into digital experiences.
- Collaborate with teams for visual storytelling.
About the role
About Christian Dior Couture
Christian Dior was the couturier of dreams. From the founding of his House in 1947, marked by the New Look revolution, he transformed his dreams into marvelous creations. His visionary spirit constantly magnified women worldwide, inspiring his successors today more than ever. "Fabric is the sole vehicle of our dreams (...). Fashion, in short, stems from a dream, and a dream is an escape," he wrote in his work 'Je suis couturier'. Throughout his collections, Monsieur Dior became the demiurge of his muses' happiness. Today, rich with this exceptional heritage and a community of over 6,500 talents, our House embodies more than ever the House of Talents envisioned by Christian Dior. In over 40 countries, we showcase our expertise, our audacity, and our excellence through the passion and creativity of our employees. Join us and create your future in our generous, disruptive, and ambitious universe where we grow in excellence, courage, and optimism.Your Impact
The Digital Art Director is responsible for orchestrating Dior’s digital creative expression across all online touchpoints. This role ensures the consistency, clarity and impact of the brand’s digital identity, with a primary focus on Dior.com, newsletters and social media platforms. Rather than producing content directly, the Digital Art Director defines how creative assets are deployed, adapted, and optimised across channels to best represent Dior’s vision. This role requires a native understanding of digital and social ecosystems, ensuring that every asset is translated with precision, relevance, and performance in mind.Job Responsibilities
As a Digital Art Director, your core responsibility is to guarantee the coherence and translation of Dior's digital creative vision across all platforms. This role meticulously ensures alignment between our brand image, user experience, and commercial objectives, defining how creative assets are expertly adapted and flighted across all digital channels.Key Mission
Core Responsibilities:- Ensure the brand’s artistic ambition and visual language are faithfully expressed across digital touchpoints.
- Maintain strong consistency between website, newsletters, and social ecosystems.
- Define best practices for asset usage, formats, and digital storytelling.
- Collaborate closely with image teams to translate runway and campaign vision into digital experiences.
- Lead the creative direction of homepages, landing pages, product storytelling, and newsletters.
- Ensure a balance between visual impact, usability, and e-commerce performance.
- Validate and refine creative proposals to ensure alignment with brand standards and digital best practices.
- Oversee the deployment and adaptation of campaign assets for web environments.
- Oversee the translation of campaigns into social-first formats (feed, stories, reels, paid media).
- Define how assets are sequenced and flighted to maximize storytelling and engagement.
- Ensure consistency between brand image objectives and engagement/performance goals.
- Maintain coherence between social content and the broader digital ecosystem.
- Oversee typography and design treatments on digital assets.
Profile
- Graphic design and art direction background.
- Strong understanding of social media platforms.
- Strong expertise in visual storytelling across digital ecosystems.
- Strategic mindset with a strong understanding of performance and user experience.
- Strong interest in the arts and fashion.
- Fluent in spoken and written English and French considered a bonus.
Additional Information
Encouraging diversity in all its forms, Maison Christian Dior Couture has been committed since 2013 to a process in favor of the employment of people with disabilities.Key skills/competency
- Digital Art Direction
- Brand Identity
- Social Media Strategy
- Visual Storytelling
- Creative Asset Management
- User Experience (UX)
- E-commerce Performance
- Graphic Design
- Fashion Marketing
- Digital Strategy
Skills & topics
- Digital Art Director
- Art Direction
- Graphic Design
- Fashion
- Luxury Brands
- Digital Marketing
- Social Media
- Visual Storytelling
- Brand Management
- Creative Strategy
How to get hired
- Tailor your resume: Highlight graphic design, art direction, and digital storytelling experience relevant to fashion.
- Showcase your portfolio: Demonstrate successful digital campaigns and brand consistency across channels.
- Understand Dior's brand: Research their digital presence, social media, and campaigns to align your application.
- Prepare for interviews: Be ready to discuss your strategic approach to visual storytelling and performance optimization.
Technical preparation
Master digital design tools and software.,Understand web and social media asset optimization.,Develop skills in visual storytelling techniques.,Study e-commerce performance metrics.
Behavioral questions
Describe a time you ensured brand consistency.,How do you translate campaign vision digitally?,How do you balance creativity and performance?,Discuss your interest in fashion and art.
Frequently asked questions
- What is the primary focus for the Digital Art Director at Christian Dior Couture?
- The primary focus for the Digital Art Director at Christian Dior Couture is to orchestrate the brand's digital creative expression across all online touchpoints, ensuring consistency, clarity, and impact on platforms like Dior.com, newsletters, and social media.
- Does the Digital Art Director directly produce content for Dior?
- No, the Digital Art Director at Christian Dior Couture does not directly produce content. Instead, they define how creative assets are deployed, adapted, and optimized across channels to best represent Dior's vision and brand identity.
- What kind of background is ideal for the Digital Art Director role at Christian Dior Couture?
- An ideal background for the Digital Art Director role includes graphic design and art direction experience, a strong understanding of social media platforms and visual storytelling across digital ecosystems, and a strategic mindset with an understanding of performance and user experience. Interest in arts and fashion is also crucial.
- What are the key responsibilities for Dior.com creative supervision?
- Key responsibilities for Dior.com creative supervision include leading the creative direction of homepages, landing pages, product storytelling, and newsletters, ensuring a balance between visual impact, usability, and e-commerce performance, and validating creative proposals against brand standards.
- Is fluency in French required for the Digital Art Director position?
- Fluent spoken and written English is essential. While fluency in French is considered a bonus, it is not a strict requirement for the Digital Art Director position at Christian Dior Couture.
- How does Christian Dior Couture support diversity and inclusion?
- Christian Dior Couture is committed to encouraging diversity in all its forms and has been dedicated since 2013 to promoting the employment of people with disabilities.