Product & Marketing Manager

@ Carta

About Carta

Carta connects founders, investors, and limited partners through world-class software, purpose-built for everyone in venture capital, private equity, and private credit. Trusted by over 65,000 companies in 160+ countries, Carta delivers a comprehensive platform that includes Fund Administration, used by more than 9,000 funds and SPVs managing nearly $185B in assets.

The Challenges

As the Product & Marketing Manager for Carta in Europe, you will:

• Bridge product development and market adoption with compelling narratives.
• Collaborate on marketing campaigns to drive pipeline growth and revenue.
• Align messaging across sales, product, and regional teams.
• Develop GTM strategies for new product launches.
• Analyze campaign performance and customer feedback for continuous improvement.
• Equip internal teams to effectively promote the product.
• Establish Carta’s fund admin software as a key offering in Europe.

The Team & Culture

Join a London-based marketing team that supports Carta's brand growth across Europe. Work closely with global teams on various initiatives from paid campaigns to content projects. This role offers a chance to experiment, learn, and push boundaries in a collaborative and fast-paced environment.

About You

You likely have 3+ years of experience in product marketing, preferably in SaaS fintech or related fields. Proven skills in demand generation, brand marketing, and cross-functional collaboration are essential. Effective communication and the ability to influence from senior leadership to sales representatives are key to succeeding in this role.

Key skills/competency

• Product Marketing
• Campaign Strategy
• GTM Strategy
• Demand Generation
• Brand Awareness
• Cross-functional Collaboration
• Communication
• Fintech
• SaaS
• Market Analysis