Senior Growth Marketing Manager, Paid Search @ California Closets
placeHybrid
attach_money $140,000
businessHybrid
scheduleFull-time
Posted 9 hours ago
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Interview
Email Hiring Manager
***** @californiaclosets.com
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Job Details
Job Overview
California Closets, founded in 1978, is the leader in premium space management, delivering custom-designed organizational solutions. The Senior Growth Marketing Manager, Paid Search role is strategically responsible for developing data-driven paid search strategies across Bing, Google, YouTube, and more to drive growth and ROI.
Responsibilities
- Plan, manage, and execute California Closets paid search campaigns.
- Oversee multi-million dollar media budgets and billing details.
- Direct digital agency efforts for SEM, YouTube, display, and retargeting.
- Utilize data and insights to optimize campaigns and achieve ROAS targets.
- Collaborate cross-functionally with Growth, Tech, Operations, Solutions, and Brand teams.
- Develop innovative testing and optimization strategies across channels.
- Conduct in-depth post-campaign analysis and benchmarking against performance metrics.
- Stay current with the latest industry trends, paid search advances, and privacy policies.
Key Skills/Competency
- Paid Search
- Growth Marketing
- Data Analysis
- Campaign Optimization
- Digital Strategy
- YouTube Advertising
- Budget Management
- Cross-functional Collaboration
- Google Analytics
- Agency Management
How to Get Hired at California Closets
🎯 Tips for Getting Hired
- Research California Closets culture: Review mission, values, and recent news.
- Customize your resume: Highlight paid search and growth achievements.
- Prepare detailed examples: Showcase campaign successes and budget management.
- Practice interview scenarios: Focus on data analysis and strategic insights.
📝 Interview Preparation Advice
Technical Preparation
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Review Google and Bing Ads best practices.
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Practice GA4 and Excel data analysis.
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Study Tableau or similar BI visualization tools.
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Prepare performance metric interpretation techniques.
Behavioral Questions
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Describe a challenging campaign experience.
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Explain cross-functional teamwork contributions.
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Discuss data-driven decision-making examples.
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Share experience managing agency partnerships.
Frequently Asked Questions
What specific paid search platforms will the Senior Growth Marketing Manager, Paid Search at California Closets manage?
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How does California Closets integrate data-driven insights in this Senior Growth Marketing Manager role?
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What level of agency collaboration is expected for the Senior Growth Marketing Manager, Paid Search?
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Is travel required for the Senior Growth Marketing Manager, Paid Search role at California Closets?
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