Digital Customer Analytics Analyst

Digital Customer Analytics Analyst

The Analyst II, Digital Customer Analytics role supports Caesars Entertainment’s Digital organization by analyzing customer behavior, acquisition trends, and digital performance across online platforms. This role leverages large datasets and analytical tools to generate insights that inform business strategy, improve the digital customer experience, and support data-driven decision making across Caesars Entertainment’s digital products and initiatives. This position is ideal for candidates with experience in digital analytics, customer analytics, marketing analytics, or product analytics who enjoy working with large datasets to understand customer behavior and drive business insights.

Responsibilities

• Provide strategic insights by analyzing standard reports and conducting in-depth analyses to develop insights into digital business performance.
• Communicate conclusions, implications, and recommendations clearly and concisely to relevant stakeholders.
• Partner with digital leaders and stakeholders to provide analytic input into decisions and evaluation of digital business performance.
• Analyze digital customer acquisition, offer performance, and customer onboarding journeys to identify opportunities to improve engagement and business outcomes.
• Segment Caesars’ customer database to better understand customer behavior and support targeted analysis and reporting.
• Perform ad-hoc analyses and develop standardized reporting to support digital operations and business performance.
• Develop relationships across the organization to ensure an analytic approach is taken in evaluating strategic business decisions.
• Clearly communicate findings and recommendations to key stakeholders and keep them informed of changes that may impact digital operations.
• Manage multiple projects and deadlines simultaneously while proactively identifying opportunities to improve analysis and reporting processes.
• Work with fellow analysts and leverage analytics team members to provide additional context to analyses and develop a holistic approach to problem solving.
• Develop critical thinking skills by working with fellow analysts and learning new analytical techniques and tools.

Qualifications

• Bachelor's degree from an accredited four-year college
• 2+ years of professional work experience or equivalent analytical experience.
• Strong quantitative and analytic skills with demonstrated success in analytic roles including (but not limited to) financial analysis, consulting, IT, statistical analytics, forecasting, marketing studies, and optimization analysis.
• Demonstrated success working with large data sets, developing tools for streamlined analysis, and creating reports that succinctly summarize complex concepts.
• Experience with analytic tools and software such as SQL, Tableau, and Excel.
• Ability to communicate analyses, findings, conclusions, and recommendations effectively to key stakeholders across the organization.
• Willingness to develop key relationships across the organization and present findings to senior management and company leadership.
• Ability to work in a deadline-oriented environment while ensuring timely decision making and communication.
• Ability to uphold and demonstrate the highest level of integrity in all situations and recognize standards required by a regulated business.
• Digital customer or payments industry experience strongly preferred but not required.

Additional Requirements

• Digital customer or payments industry experience strongly preferred but not required.
• Experience with additional analytics or programming tools such as Python, R, or VBA is a plus.
• Experience working with large data environments or cloud-based data warehouses (e.g., Google BigQuery) is a plus.
• Familiarity with analyzing digital customer behavior, acquisition funnels, or customer journey metrics is a plus.

About Us

At Caesars Entertainment, Inc., our Team Members create the extraordinary. We are the largest casino-entertainment company in the U.S. and one of the world's most diversified casino-entertainment providers. Since beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown through the development of new resorts, expansions and acquisitions. Our resorts operate primarily under the Caesars®, Harrah's®, Horseshoe® and Eldorado® brand names. We focus on building loyalty and value with our guests through a combination of impeccable service, operational excellence and technological leadership. The company is committed to its Team Members, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework.

Our Caesars family is driven by our Mission, Vision and Values. We take great pride in living these values – Together We Win, All In On Service and Blaze the Trail – every day. Our mission, “Create the Extraordinary”. Our vision, “Create spectacular worlds. That immerse, inspire and connect you. We don’t perform magic; we create it with excellence. #WeAreCaesars”. If you are ready to create some magic, we invite you to explore our dynamic, yet unique, career opportunities.

Key skills/competency

• Digital Customer Analytics Analyst
• Customer Behavior Analysis
• Digital Performance Analysis
• Data Analysis
• SQL
• Tableau
• Excel
• Stakeholder Communication
• Business Strategy
• Data-Driven Decision Making