Senior Product Manager - Automation & Approval Workflows
Bynder · Amsterdam, North Holland, Netherlands
- On site
- Full-time
- $130,000 / year
- Amsterdam, North Holland, Netherlands
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Job highlights
- Lead product vision for automation and approval workflows.
- Conduct user research to solve workflow problems.
- Collaborate with engineering and design teams.
- Communicate product strategy to stakeholders.
- Measure feature adoption and customer satisfaction.
About the role
About The Role
Bynder is seeking a collaborative and user-focused Senior Product Manager to lead the evolution of our Automation & Approval Workflows domain. This role sits at the heart of how our customers eliminate manual work, from intelligent automation that powers AI agents and automated workflows across the DAM, to streamlined review and approval processes that move content faster and more reliably for teams of every size. You will work closely with UX designers, engineers, customer success, and business stakeholders to deeply understand user problems, define product opportunities, and deliver automation-first experiences that genuinely delight our customers. You should be curious, structured in your thinking, and a natural at bringing people together around a shared vision.What You’ll Do
- Product strategy & roadmap: Own the vision and roadmap for Bynder's Automation & Approval Workflows domain, ensuring it reflects genuine user needs and clear business value
- Deep user discovery: Lead qualitative and quantitative research, through interviews, observation, and data to uncover the real problems users face in their review and approval processes
- Cross-functional collaboration: Partner closely with engineering, UX design, QA, and other product teams to deliver cohesive, high-quality workflow experiences
- Stakeholder communication: Serve as a clear and compelling voice for the product aligning internal teams, executive stakeholders, and customer-facing teams around priorities and decisions
- Customer-centric approach: Proactively engage with customers, partners, and internal stakeholders to continuously validate decisions, gather feedback, and respond to evolving market needs
- Outcome measurement: Define success metrics for workflow features and track adoption, engagement, and satisfaction to ensure we are delivering real value
What You’ll Bring
- Product experience: 5+ years of experience in a product management role, ideally working on B2B SaaS products or workflow/collaboration tools
- User empathy: A proven track record of deeply understanding user needs through structured discovery turning messy, complex problems into clear, prioritized opportunities
- Communication skills: Outstanding ability to communicate, written and verbal, with clarity and conviction across audiences from engineers to C-suite stakeholders
- Collaborative mindset: Demonstrated skill in influencing without direct authority, building consensus, and driving alignment across cross-functional teams
- Structured thinking: Ability to break down ambiguous problems, prioritize ruthlessly, and make sound decisions with incomplete information
- Agility and adaptability: Comfort with Agile methodologies (Scrum, Kanban) and experience managing iterative product development cycles
- Curiosity and drive: A self-starter who is passionate about understanding how people work, staying on top of industry trends, and pushing the boundaries of what great workflow UX looks like
- Education: Bachelor's or Master's degree in a technology or business-related field, or equivalent practical experience
Why join us?
Work at the forefront of AI innovation in a collaborative and inspiring environment.Partner with talented domain experts to experiment with cutting-edge technologies.A flat hierarchy where your ideas matter and creativity is celebrated.Unlimited vacation policy, hybrid working options, and offices in Barcelona, Amsterdam or Rotterdam.Competitive compensation, daily lunches, and top-tier Apple gear.What We Offer
Challenging and inspiring work environment.Flat hierarchy where your voice will be truly heard.Unlimited vacation policy.Competitive monthly compensation.Apple gear.A fully equipped kitchen with daily lunches.Hybrid working environment: we have a great office in the city centre of Amsterdam or Rotterdam.Our commitment
Bynder Love is the principle that guides the way we grow our teams, support our employees, and celebrate our differences. At Bynder we strive to create a culture that embraces every Byndie because differences in background, experience, and perspective make Bynder even better. At Bynder a diverse, inclusive, and equitable workplace is one where all employees, whatever their ethnicity, color, sex, age, religion, disability, sexual orientation, gender identity, national origin, or physical and mental ability are valued and respected. Our commitment is for all Byndies to have the freedom to be their true authentic selves. Just as we are never finished innovating, Bynder’s commitment to being An Even Better Bynder is a constant, evolving commitment that includes education, listening, and action.Key skills/competency
Senior Product Manager, Automation, Approval Workflows, B2B SaaS, Workflow Tools, User Discovery, Cross-functional Collaboration, Stakeholder Communication, Agile Methodologies, Product StrategySkills & topics
- Senior Product Manager
- Product Management
- Automation
- Approval Workflows
- B2B SaaS
- Workflow Tools
- User Discovery
- Product Strategy
- Agile
- SaaS
How to get hired
- Tailor your resume: Highlight your 5+ years of B2B SaaS or workflow tools product management experience, emphasizing user empathy and structured discovery.
- Showcase collaboration: Provide examples of successfully driving alignment and influencing without direct authority across cross-functional teams.
- Demonstrate structured thinking: Be ready to discuss how you break down complex problems and make data-informed decisions.
- Emphasize user focus: Prepare to share instances where you've deeply understood user needs and translated them into successful product features.
- Prepare for technical and behavioral questions: Anticipate questions about Agile methodologies, product strategy, and your approach to stakeholder communication.
Technical preparation
Study Bynder's DAM platform and workflow features.,Prepare to discuss product strategy for automation tools.,Familiarize yourself with AI concepts in DAM.,Review B2B SaaS product management best practices.
Behavioral questions
Describe a complex workflow problem you solved.,How do you prioritize product features?,Share an experience influencing stakeholders.,How do you gather and act on user feedback?
Frequently asked questions
- What is the primary focus for the Senior Product Manager role at Bynder?
- The Senior Product Manager will lead the product strategy and roadmap for Bynder's Automation & Approval Workflows domain, focusing on enhancing user experience through intelligent automation and streamlined review processes.
- What kind of experience is Bynder looking for in a Senior Product Manager?
- Bynder seeks candidates with over 5 years of product management experience, ideally in B2B SaaS or workflow/collaboration tools, strong user empathy, excellent communication skills, and a collaborative, structured mindset.
- How does Bynder foster a collaborative environment for its product teams?
- Bynder emphasizes cross-functional collaboration, requiring product managers to partner closely with engineering, UX design, QA, and other product teams to deliver cohesive and high-quality workflow experiences.
- What are the key benefits of working at Bynder as a Senior Product Manager?
- Employees benefit from working at the forefront of AI innovation, a flat hierarchy, unlimited vacation, competitive compensation, daily lunches, Apple gear, and hybrid working options in Amsterdam or Rotterdam.
- How does Bynder ensure its products meet genuine user needs?
- The role involves deep user discovery through qualitative and quantitative research, continuous validation with customers and stakeholders, and outcome measurement to ensure features deliver real value.
- What is Bynder's approach to diversity and inclusion?
- Bynder is committed to 'Bynder Love,' fostering a diverse and inclusive workplace where all employees are valued, respected, and have the freedom to be their authentic selves, regardless of background or identity.
- What is the expected work arrangement for this Senior Product Manager role?
- The role offers a hybrid working environment, with the option to work from their offices located in the city centers of Amsterdam or Rotterdam.