Google Ads Trainee
BuyMore · Bengaluru, Karnataka, India
- On site
- Full-time
- $50,000 / year
- Bengaluru, Karnataka, India
Job highlights
- Manage Google Ads and Meta Ads campaigns for brands.
- Develop and implement performance marketing strategies.
- Analyze campaign data and optimize for ROI.
- Collaborate with teams for smooth workflow.
- Improve systems and scale brand growth.
About the role
Google Ads Trainee at BuyMore
We are seeking a motivated and data-driven Google Ads Trainee to join our performance marketing team. This role is ideal for an individual with 0-1.5 years of experience, including internships or certifications, who is eager to build and scale brands using performance marketing channels. You will manage a portfolio of brands, focusing on Google Ads and Meta Ads, to drive business growth.
Key Responsibilities:
- Manage assigned brand portfolios, monitoring JAM & SAM.
- Analyze the digital landscape and create performance marketing strategies focused on Google Ads and Meta Ads.
- Plan, execute, and optimize paid campaigns across Google (Search, Display, YouTube) and Meta platforms (Facebook & Instagram).
- Conduct daily and weekly reviews with the team to analyze campaign performance metrics such as CTR, CPC, and Leads.
- Coordinate with various internal teams to ensure a smooth workflow and timely campaign launches.
- Take ownership of paid media performance, managing and scaling campaigns across platforms.
- Negotiate with vendors and platform partners for commercial feasibility and optimize campaign budgets.
Key Result Areas (KRA):
- Analyze and provide insights on campaign performance using dashboards and tools.
- Oversee portfolio performance, making data-driven optimization decisions.
- Develop and implement high-performing paid marketing strategies across Google Ads and Meta Ads.
- Manage initiatives to increase traffic, conversions, and ROI through performance marketing.
- Conduct A/B testing for creatives, audiences, and landing pages.
- Ensure accountability of internal and external resources for campaign success.
What is Expected from Our Employees:
- A proactive approach to improving systems and processes.
- A strong intent to scale brands using performance marketing.
- A problem-solving mindset, not just reporting issues.
- Hands-on experience in campaign execution and optimization.
- Availability to ensure smooth and efficient campaign operations.
- Highly organized with structured campaign plans and to-do lists.
- A continuous learning mindset, staying updated on Google Ads & Meta Ads trends and tools.
Qualifications:
- Engineer/BBM/BSc/MBA with a minimum of 60% in 10th, 12th, and graduation.
- Master’s Degree in Marketing/Sales is preferred.
- Strong fundamentals in Google Ads and Meta Ads (campaign setup, targeting, bidding, creatives, analytics).
- Excellent English and Hindi vocabulary.
- Very good working knowledge of Microsoft Excel.
- Experience: 0–1.5 years (internships or certifications in performance marketing preferred).
- Maintains a To-Do List.
Key skills/competency:
- Google Ads
- Meta Ads
- Performance Marketing
- Campaign Optimization
- Data Analysis
- A/B Testing
- Digital Marketing
- Marketing Strategy
- Microsoft Excel
- Paid Media
Skills & topics
- Google Ads Trainee
- Performance Marketing
- Google Ads
- Meta Ads
- Digital Marketing
- Campaign Optimization
- Data Analysis
- Marketing Analytics
- Paid Media
- Brand Growth
How to get hired
- Tailor your resume: Highlight your experience with Google Ads, Meta Ads, campaign optimization, and data analysis. Quantify achievements.
- Showcase your passion: Emphasize your continuous learning mindset and problem-solving abilities in your application and during interviews.
- Prepare for technical questions: Be ready to discuss campaign setup, targeting, bidding strategies, A/B testing, and Excel skills.
- Demonstrate hands-on experience: If you have internships or certifications, be prepared to detail your practical experience and learnings.
- Understand BuyMore's goals: Research how BuyMore uses performance marketing to scale brands and align your answers with their objectives.
Technical preparation
Master Google Ads and Meta Ads campaign setup.,Practice Excel for data analysis and reporting.,Understand A/B testing methodologies for ads.,Familiarize with analytics dashboards and tools.
Behavioral questions
Describe a time you improved a process.,How do you approach a complex problem?,How do you stay updated on marketing trends?,Share an experience managing multiple tasks.
Frequently asked questions
- What is the primary focus for a Google Ads Trainee at BuyMore?
- The primary focus for a Google Ads Trainee at BuyMore is to manage and optimize paid advertising campaigns, primarily on Google Ads and Meta Ads platforms, to drive brand growth and achieve business objectives. You'll be involved in strategy development, execution, and performance analysis.
- What kind of experience is required for the Google Ads Trainee role at BuyMore?
- We are looking for candidates with 0-1.5 years of experience. This can include internships or relevant certifications in performance marketing, with a strong foundation in Google Ads and Meta Ads campaign setup, targeting, bidding, creatives, and analytics.
- How important are communication and negotiation skills for this role?
- Good communication and negotiation skills are essential. You'll be coordinating with several teams, taking reviews, and potentially negotiating with vendors and platform partners to ensure smooth workflow and commercial feasibility.
- What tools and platforms will a Google Ads Trainee at BuyMore work with?
- You will primarily work with Google Ads (Search, Display, YouTube) and Meta platforms (Facebook & Instagram). Proficiency in Microsoft Excel and experience with analytics dashboards for performance monitoring are also key.
- Does BuyMore expect trainees to improve existing systems?
- Yes, BuyMore values employees who not only work within systems but also strive to improve them. We encourage a proactive, innovative approach to build, innovate, and evolve processes and strategies.
- What is the expected academic background for this position?
- Candidates should have an Engineer/BBM/BSc/MBA degree with a minimum of 60% in 10th, 12th, and graduation. A Master’s Degree in Marketing/Sales is preferred.
- How does BuyMore approach campaign optimization?
- BuyMore emphasizes a data-driven approach to campaign optimization. This involves analyzing campaign performance metrics, conducting daily/weekly reviews, and implementing data-backed decisions, including A/B testing for creatives, audiences, and landing pages.