Assistant Account Executive Technology @ Burson
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Job Details
Who We Are
Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage.
Burson is part of WPP, the creative transformation company. For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.
More About The Role
The stakes in tech storytelling today are higher than ever. As an Assistant Account Executive Technology on our growing US Technology team, you will be on the front lines, shaping narratives for both established brands and disruptive startups. You will work with state-of-the-art AI, groundbreaking creative, and strategic thought leadership to build reputations that stand the test of time.
What You'll Do
- Support day-to-day account management and project coordination.
- Develop and execute integrated communications programs including media relations and product launches.
- Build media lists, monitor coverage, and learn media pitching in tech.
- Conduct research on industry trends and competitors to identify storytelling opportunities.
- Draft and edit content such as press releases, media alerts, and social media copy.
- Participate in brainstorms and contribute creative ideas.
Experience That Contributes To Success
- Internship or 0-1 year experience in public relations or communications.
- Interest in consumer or enterprise technology with a knack for details.
- Excellent written and verbal communications skills.
- Proactive, organized and comfortable with fast-paced, multiple project environments.
- Highly collaborative and committed to fostering a positive team spirit.
Key skills/competency
- Public Relations
- Communications
- Media Relations
- Integrated Campaigns
- Content Drafting
- Tech Trends
- Account Management
- Research
- Strategy
- Team Collaboration
How to Get Hired at Burson
🎯 Tips for Getting Hired
- Customize your resume: Tailor experiences to technology communications roles.
- Research Burson: Understand its reputation and tech storytelling methods.
- Highlight PR skills: Emphasize media relations and content drafting expertise.
- Prepare for interviews: Practice explaining your research and project coordination.