Shopify E-Commerce Optimization Specialist

Client Overview

The client operates a small animal feed retail business with both online and physical store presence. They currently generate approximately $10,000 in monthly online sales through their Shopify platform and are focused on improving their e-commerce performance and customer experience.

Job Overview

We are seeking an experienced Shopify E-Commerce Specialist to transform and optimize an underperforming online store. The ideal candidate will have deep expertise in Shopify platform management, including store design, functionality improvements, and product presentation. This role requires someone who can independently identify issues, implement solutions, and create a visually appealing, high-converting shopping experience.

Schedule

Mon-Fri, Flexible from 8am-8pm (Hours to be determined based on Pacific Time alignment)

Responsibilities

• Redesign and optimize the Shopify store for improved visual appeal, navigation, and user experience
• Create and manage product bundles, weekly specials, and promotional packages within Shopify
• Develop and upload video content to product pages to enhance customer engagement
• Manage product listings, descriptions, inventory, and ensure all products are properly categorized
• Implement functional improvements including navigation buttons, back-to-home functionality, and seamless browsing experience
• Handle wholesale pricing requests and set up systems for resellers who want to sell products on their own platforms
• Install and configure Shopify extensions and apps to enhance store functionality
• Monitor store performance and make data-driven recommendations for conversion rate optimization
• Provide day-to-day customer support related to e-commerce inquiries
• Optimize product photography and visual presentation across all product pages

Must-Have Requirements

• Proven expert-level experience managing and optimizing Shopify stores
• Strong portfolio demonstrating previous Shopify store transformations and improvements
• Expertise in Shopify design, functionality, navigation structure, and user experience optimization
• Proficiency in creating and managing product bundles, promotions, and special offers within Shopify
• Experience with Shopify extensions, apps, and third-party integrations
• Ability to upload and integrate video content into product pages
• Strong understanding of e-commerce best practices and conversion rate optimization
• Excellent problem-solving skills with ability to work independently without micromanagement
• Strong written communication skills for product descriptions and customer interactions

Nice-to-have Requirements

• Experience with wholesale or B2B functionality in Shopify
• Familiarity with Amazon and WooCommerce platforms
• Background in SEO optimization for e-commerce stores
• Video editing skills for creating product demonstration videos
• Experience with graphic design for product imagery and promotional materials
• Knowledge of inventory management systems and processes
• Previous experience in the pet supplies or animal feed industry
• Understanding of Google Analytics and e-commerce tracking metrics

Perks

• Permanent Work from Home
• Immediate Hiring
• Health Insurance Coverage for eligible locations

Note

Please click the "Apply" button to complete your application, including the assessment questions, technical check, and voice recording. Your hourly pay rate will be established based on your performance in the application process; submissions with all requirements fulfilled will receive priority review.

Key skills/competency

• Shopify E-Commerce Optimization Specialist
• Shopify Store Management
• E-commerce Performance Optimization
• User Experience (UX) Design
• Conversion Rate Optimization (CRO)
• Product Presentation
• E-commerce Customer Support
• Shopify App Integration
• Promotional Strategy
• Video Content Integration