Lead Developer Marketing

About BrowserStack

BrowserStack is the world’s leading cloud-based software testing platform, empowering over 50,000 customers—including Amazon, Microsoft, Meta, and Google—to deliver high-quality software at speed. Founded in 2011 by Ritesh Arora and Nakul Aggarwal, the company has grown to support more than two million tests daily across 22 global data centers, providing instant access to 35,000+ real devices and browsers.

With over 1,200 employees and a remote-first approach, BrowserStack operates at the intersection of scale, reliability, and innovation. Its suite of products spans manual and automated testing, visual regression, accessibility, and test management—all designed to simplify the testing process for modern development teams. Behind the scenes, BrowserStack continues to push the boundaries with AI capabilities like smart test case generation and design, flakiness detection, auto-healing and more—helping teams reduce maintenance overhead, debug faster, and catch issues earlier in the development lifecycle.

Recognized for its innovation and growth, BrowserStack has been named to the Forbes Cloud 100 list for four consecutive years. With backing from investors like Accel, Bond, and Insight Partners, the company continues to expand its product offerings and global footprint. Joining BrowserStack means being part of a mission-driven team dedicated to shaping the future of software testing.

Location

This is a remote position; however, the role requires the candidate to be based in Mumbai.

Role Overview

BrowserStack recently acquired a YC-backed startup Requestly. As a Lead Developer Marketing, you will own the end-to-end developer engagement and community growth strategy—from organizing hackathons, meetups, and conference talks to creating technical documentation, developer-first content, and product videos. You'll also drive top-of-funnel acquisition through communities, partnerships, and launches on platforms like Product Hunt and GitHub.

This is a hands-on, builder role where you will define strategy and execute across developer-focused channels. You will directly contribute to developer awareness, community growth, and product adoption by building genuine connections within the developer ecosystem.

Desired Skills & Experience

• 3–6 years of relevant experience working on developer-focused products or platforms (e.g., APIs, SDKs, dev tools, SaaS for developers).
• Experience engaging with developer communities across platforms like:
  • GitHub
  • Stack Overflow
  • Discord / Slack
  • X (Twitter), Reddit, or forums
  • Hackathons, meetups, or webinars
• Comfortable working directly with APIs, web tools, and developer workflows, and able to understand and explain technical concepts clearly.
• Familiar with basic growth and distribution channels for developer products, such as:
  • Content and SEO
  • Community-driven growth
  • Partnerships with other dev tools or platforms
  • Launches on Product Hunt, GitHub, etc.
• Comfortable using tools like:
  • CMS / documentation platforms
  • Analytics tools (e.g., GA, Amplitude, PostHog)
  • GitHub, Notion, Requestly, or similar dev tooling

Key Responsibilities

• Community Engagement: Build and nurture developer communities across Discord, Slack, GitHub, Stack Overflow, X (Twitter), Reddit, and forums.
• Events & Conferences: Organize hackathons, meetups, and webinars; represent Requestly as a speaker at developer conferences.
• Technical Content: Create tutorials, how-to guides, technical blog posts, and developer-first documentation.
• Product Videos & Demos: Produce engaging screencasts, demos, and video content that resonates with technical audiences.
• Partnerships: Build relationships with developer influencers, complementary dev tools, bootcamps, and open-source communities.
• Launches & Distribution: Drive awareness through Product Hunt launches, GitHub presence, and community-driven growth.
• Feedback Loop: Gather developer insights to inform product and marketing decisions.

Benefits at BrowserStack

In addition to your total compensation, you will be eligible for following benefits, which will be governed by the Company policy:

• Medical insurance for self, spouse, upto 2 dependent children and Parents or Parents-in-law up to INR 5,00,000
• Gratuity as per payment of Gratuity Act, 1972
• Unlimited Time Off to ensure our people invest in their wellbeing, to rest and rejuvenate, spend quality time with family and friends
• Remote-First work environment that allows our people to work from home
• Remote-First Allowance for home office setup, connectivity, accessories, co-working spaces, wellbeing to ensure an amazing remote work experience

Key skills/competency

• Developer Marketing
• Community Management
• Technical Content Creation
• Product Launches
• Event Organization
• Developer Advocacy
• API Integration
• Growth Strategy
• Analytics
• Dev Tooling