Events Marketing

About BrowserStack

BrowserStack is the world’s leading cloud-based software testing platform, empowering over 50,000 customers including Amazon, Microsoft, Meta, and Google to deliver high-quality software at speed. Founded in 2011, BrowserStack supports more than two million tests daily across 22 global data centers with instant access to over 35,000 real devices and browsers.

Operating with over 1,200 employees and a remote-first approach, BrowserStack offers products spanning manual and automated testing, visual regression, accessibility, and test management, enhanced by AI capabilities such as smart test case generation, flakiness detection, and auto-healing.

BrowserStack has been recognized on the Forbes Cloud 100 list four consecutive years and continues to grow with backing from leading investors.

Role In Nutshell

As an Associate in Field Marketing, you will drive awareness and demand for BrowserStack among the global developer and QA community. You will execute field marketing strategies through diverse events to boost brand awareness, lead generation, and customer engagement.

Desired Experience

• 6+ years of experience in field marketing strategies.
• Ability to independently plan and execute events.
• Confident collaboration with sales and cross-functional teams.
• Strong research mindset to innovate within budget constraints.
• Excellent oral and written communication skills.

What You Will Do

• Develop and Execute Field Marketing Strategies: Manage demand generation and field marketing plans.
• Cross-Functional Collaboration: Work with sales, product marketing, product teams, and other stakeholders.
• Creating & Managing Events Execution Plan: Plan webinars aligning with product goals and manage flawless execution.
• Managing External Stakeholder Collaboration: Handle logistics including printing, promotional items, shipping and vendor coordination.
• Content Management: Develop marketing collateral, presentations, and promotional materials.

Benefits

• Medical insurance for self, spouse, up to 2 dependent children, and parents with coverage up to INR 5,00,000.
• Gratuity benefits as per the Payment of Gratuity Act, 1972.
• Unlimited Time Off for personal wellbeing and rejuvenation.
• Remote-first work environment with a remote work allowance for setup and connectivity.

Key skills/competency

• Field marketing
• Events management
• Demand generation
• Customer engagement
• Cross-functional collaboration
• Webinar planning
• Content creation
• Logistics management
• Stakeholder management
• Communication