Senior Growth Marketing Associate
@ Brooklinen

New York, New York, United States
$80,000
On Site
Full Time
Posted 30 days ago

Your Application Journey

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XXXXXXXXXX XXXXXXXXXXXXX XXXXXXXX******* @brooklinen.com
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Job Details

Overview

We’re seeking a strategic, data-driven Senior Growth Marketing Associate to shape insight-led strategies, connecting brand storytelling with data-informed decisions to drive cross-channel campaigns with measurable impact.

What you’ll do

  • Support strategy and execution for growth marketing across offline and digital channels.
  • Identify, test, and scale opportunities that bridge growth with brand impact.
  • Define and track KPIs such as Unique Reach, CAC, LTV, and ROAS.
  • Collaborate across teams including Brand, Creative, Retention, and Site.
  • Manage campaign calendars, creative assets, media plans, and timelines.

We’re looking for someone who brings

  • 2–4 years in growth, brand, or performance marketing in DTC eCommerce.
  • A balance between performance mindset and compelling brand storytelling.
  • Knowledge of current marketing channels including offline (CTV, Audio, OOH) and emerging platforms.
  • Strong familiarity with growth KPIs and mature measurement frameworks.
  • Effective strategic thinking and rapid execution skills.
  • Excellent collaboration and communication skills.

Compensation & Benefits

Salary ranges between $70K and $93K. Benefits include health, dental, vision, fertility support, 401K match, commuter benefits, product discounts, wellness support, parental leave, summer Fridays, vacation, sabbatical, a hybrid work schedule, remote weeks, and competitive equity grants.

Interview Process

  • Initial Zoom Screen with Manager, Talent Acquisition & HRBP
  • First Round with Director of Growth Marketing and Head of Brand Marketing
  • Second Round Panel Interview with Senior Manager, Public Relations & Affiliate Marketing and Paid Social Manager
  • Final Round with Director of Recruiting

About Brooklinen

Brooklinen is one of the largest soft good DTC brands in the US, renowned for quality products and authentic brand values. Recognized by LinkedIn Top Startups, Inc.’s Best Workplaces, and Forbes Best Startup Employers in America, Brooklinen emphasizes a unique company culture and balanced work-life approach.

Key skills/competency

  • Growth Marketing
  • Data-Driven
  • Brand Storytelling
  • KPIs
  • Campaign Management
  • Cross-Functional Collaboration
  • DTC eCommerce
  • Offline Marketing
  • Digital Media
  • Integrated Strategy
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How to Get Hired at Brooklinen

🎯 Tips for Getting Hired

  • Research Brooklinen's culture: Study their mission and recent reviews.
  • Customize your resume: Highlight growth marketing and data skills.
  • Emphasize KPIs: Showcase your experience with CAC, LTV, and ROAS.
  • Prepare for interviews: Review cross-functional campaign examples.

📝 Interview Preparation Advice

Technical Preparation

Review digital marketing analytics tools.
Practice KPI measurement techniques.
Study offline media trend reports.
Analyze integrated campaign case studies.

Behavioral Questions

Describe past teamwork experience.
Share conflict resolution example.
Explain a creative campaign challenge.
Detail cross-functional collaboration scenario.

Frequently Asked Questions