Email Marketing Manager @ Bored Panda
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Email Hiring Manager
Job Details
About Bored Panda
We are a leading tech-driven media and entertainment company producing uplifting content in 17 languages. With award-winning outlets like boredpanda.com and Crafty Panda, we reach 160 million site views per month and 62 billion video views per year. Our diverse team of over 500 talented individuals operates from 42 countries and 3 offices, including our Vilnius, Lithuania location.
Role Overview - Email Marketing Manager
Join our team as an Email Marketing Manager for boredpanda.com. In this role, you will lead innovative email marketing campaigns, collaborate with creative, marketing and product teams, and use data analytics to optimize strategies. Your technical expertise in responsive HTML and CSS, along with proficiency in email marketing platforms, will be crucial to ensure seamless campaign execution and automation.
Key Responsibilities
- Take an entrepreneurial approach to support key initiatives.
- Research competitors and identify best practices.
- Implement new newsletters, automated campaigns, and evaluate performance.
- Work with data analytics to analyze reader behaviour and adapt strategies.
- Collaborate with developers for process automation and integration.
- Ensure flawless execution using HTML and CSS knowledge.
- Manage data consistency across CRM, CMS, ESPs and analytics tools.
- Build effective audience segments to drive engagement and meet KPI goals.
What We Expect
- Proven experience managing large-scale email marketing programs.
- High technical proficiency in building and troubleshooting HTML/CSS email templates.
- Expertise in email marketing software, automations, and integrations.
- In-depth knowledge of email regulations and compliance standards (e.g., GDPR, CASL).
- Experience in growing, engaging, and analyzing a large email database.
- Ability to build an email marketing campaign from scratch.
- Bonus: Experience with paid newsletters and familiarity with analytical tools.
What We Offer
- Flexible work arrangement with fully remote options.
- Collaboration with a diverse, international team.
- A supportive and encouraging work environment.
Key Skills/Competency
- Email Marketing
- HTML
- CSS
- Automation
- Data Analytics
- Campaign Management
- Segmentation
- CRM
- Compliance
- Integration
How to Get Hired at Bored Panda
🎯 Tips for Getting Hired
- Customize your resume: Tailor your experience to email marketing specifics.
- Highlight technical skills: Emphasize HTML, CSS, and ESP proficiency.
- Prepare data examples: Showcase analytics and segmentation successes.
- Research Bored Panda: Understand their culture and digital presence.