Business Development Manager - EMEA | Display Advertising / Travel Media

Business Development Manager EMEA Display Advertising

At Booking.com, data drives our decisions. Technology is at our core. And innovation is everywhere. But our company is more than datasets, lines of code or A/B tests. We’re the thrill of the first night in a new place. The excitement of the next morning. The friends you encounter. The journeys you take. The sights you see. And the memories you make. Through our products, partners and people, we make it easier for everyone to experience the world.

The Business Development Manager EMEA will drive the expansion of Booking.com’s Travel Media Network across EMEA by growing on-site and off-site display advertising solutions. This role is focused on developing strong partnerships, managing client relationships, and hitting sales targets in the digital advertising space. If you have a passion for sales and a background in digital media or travel advertising, you will excel in this role.

This position will report to the Commercial Manager Advertising based in Amsterdam.

Key Responsibilities and Duties:

• Drive Sales Growth and New Business Development: Develop and manage a healthy sales pipeline across EMEA, working to meet or exceed quarterly revenue targets for display advertising solutions. Proactively identify new business opportunities by actively prospecting clients in the travel, hospitality, and related industries.
• Client Relationships: Build and maintain long-term relationships with clients, including media agencies and decision-makers. Establish and nurture long-term relationships with key stakeholders within travel partners and their associated media agencies. Conduct regular account planning and reviews for key partners to maximize campaign performance and identify cross-selling opportunities. Collaborate with clients to develop personalized media solutions that meet their advertising objectives, ensuring that campaigns deliver high ROI.
• New Business Development: Proactively generate leads and pursue new partnerships to expand the client base, especially within the travel and hospitality sectors.
• Innovative Solutions: Collaborate with clients to develop personalized media solutions that meet their advertising objectives, ensuring that campaigns deliver high ROI.
• Collaboration: Work closely with internal teams such as Account Management and Ad Operations to ensure smooth execution of client campaigns and the delivery of results.
• CRM and Reporting: Utilize CRM tools to manage accounts, report progress, and track campaign performance, ensuring transparency with management.
• Internal Education: Participate in internal training sessions to educate colleagues on the advertising program and industry trends. Represent Booking.com at selected partner events or conferences.

Qualifications & Skills:

• 3+ years of experience in digital media sales, ideally within the travel, hospitality, or advertising industries.
• Knowledge of the digital world including: Display, Native, Mobile, Social, Email, Programmatic & Data
• Bachelor’s degree in either a marketing, commercial or business related field.
• Proven ability to close deals, exceed revenue targets, and build lasting client relationships.
• Comfort in interpreting data and using it to guide strategic decisions for optimizing campaign performance.
• Strong verbal and written communication skills, with experience presenting to and influencing decision-makers.
• Proficient in CRM platforms (e.g., Salesforce) and tools like Excel.
• Experience with Ad serving platforms, DSPs and any 3rd party measurement tooling.

Inclusion at Booking.com:

Inclusion has been a core part of our company culture since day one. This ongoing journey starts with our very own employees, who represent over 140 nationalities and a wide range of ethnic and social backgrounds, genders and sexual orientations.

Take it from our Chief People Officer, Paulo Pisano: “At Booking.com, the diversity of our people doesn’t just build an outstanding workplace, it also creates a better and more inclusive travel experience for everyone. Inclusion is at the heart of everything we do. It’s a place where you can make your mark and have a real impact in travel and tech.”

We ensure that colleagues with disabilities are provided the adjustments and tools they need to participate in the job application and interview process, to perform crucial job functions, and to receive other benefits and privileges of employment.

Application Process

Let’s go places together: How we Hire

This role does not come with relocation assistance.

Booking.com is proud to be an equal opportunity workplace and is an affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We strive to move well beyond traditional equal opportunity and work to create an environment that allows everyone to thrive.

Pre-Employment Screening

If your application is successful, your personal data may be used for a pre-employment screening check by a third party as permitted by applicable law. Depending on the vacancy and applicable law, a pre-employment screening may include employment history, education and other information (such as media information) that may be necessary for determining your qualifications and suitability for the position.

Key skills/competency

• Business Development Manager
• EMEA Display Advertising
• Travel Media Network
• Digital Advertising Sales
• Client Relationship Management
• Sales Pipeline Management
• New Business Development
• CRM Platforms
• Ad Operations
• Ad Serving Platforms