Senior Vice President Product Marketing Manager
@ BNY External Career Site

New York, New York, United States
$140,000
On Site
Full time
Posted 16 hours ago

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XXXXXXXX XXXXXXXXXXX XXXXXXXXX***** @bnymellon.com
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Job Details

About Senior Vice President Product Marketing Manager

At BNY, our culture enables employees' growth and success. As a leading global financial services company, we influence nearly 20% of the world's investible assets. Here, bold ideas meet advanced technology and exceptional talent. Join us to power the future of finance.

Role Overview

This role in our Platforms Marketing team partners with our Treasury Services business to drive commercial success by creating and executing marketing strategies. You will collaborate with product teams, develop positioning and messaging, and create go-to-market strategies that resonate with clients and the market.

Responsibilities

  • Drive commercial success through strategic marketing aligned with business priorities.
  • Collaborate with product teams to develop positioning, messaging, and go-to-market plans.
  • Support enterprise marketing initiatives and multi-channel campaign coordination.
  • Develop sales enablement tools and marketing literature to boost demand generation.
  • Act as a cross-functional leader by uniting various teams to drive business results.

Requirements

  • Bachelor’s degree in marketing, business, communications or related field; Master’s preferred.
  • 10+ years of product marketing experience in Banks, Payments, or FinTech environments.
  • Proven experience in developing comprehensive marketing strategies and go-to-market plans.
  • Strong leadership and people management skills with excellent communication abilities.
  • Understanding of the payments ecosystem, cash management, liquidity, or trade finance is a plus.

Benefits and Rewards

BNY offers competitive compensation, comprehensive benefits, and wellbeing programs. Enjoy generous paid leaves and a robust pay-for-performance philosophy in a culture of excellence.

Key skills/competency

Marketing Strategy, Product Positioning, Go-to-Market, Treasury Services, Leadership, Sales Enablement, FinTech, Cross-functional Collaboration, Communication, Innovation

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How to Get Hired at BNY External Career Site

🎯 Tips for Getting Hired

  • Research BNY's culture: Understand mission, values, and recent news.
  • Tailor your resume: Highlight product marketing and leadership skills.
  • Emphasize industry expertise: Showcase your finance and fintech experience.
  • Prepare for interviews: Review case studies and market trends.

📝 Interview Preparation Advice

Technical Preparation

Review advanced product marketing tools.
Study treasury services and fintech trends.
Analyze competitor strategies in financial services.
Familiarize with AI and digital campaign analytics.

Behavioral Questions

Describe a time leading cross-functional teams.
Explain handling tight deadlines under pressure.
Share an example of innovative problem solving.
Discuss collaboration across diverse departments.

Frequently Asked Questions